In 2023, Nghe An Newspaper has performed well the task of informing and propagating the Party's, the State's and the province's guidelines and policies to the political system and the people; promoting the role of a "bridge" to convey and reflect the legitimate aspirations of the people to Party committees and authorities at all levels. Thereby contributing to creating consensus and social trust, actively contributing to the socio-economic development process in the province.
Over the past year, with a clear movement in implementing political tasks, Nghe An Newspaper has comprehensively improved the quality of form and content of its publications; conveying practical and useful information, creating appeal and attraction for readers and people. At the same time, it continues to affirm the mainstream information flow, contributing to orienting information on the viewpoints, guidelines and policies of the Party and State and deeply and positively reflecting the development practices of the province.
Nghe An e-newspaper continues to hold the leading position in the local party newspaper system of the whole country, meeting the requirements of multimedia journalism trends with new, modern features and attractive new columns. In particular, the newspaper has launched a short video column to meet the trend of listening, watching and experiencing short videos of readers; upgraded the new CMS version to be modern, convenient and user-friendly. Nghe An Newspaper channels on digital platforms (Nghe An Newspaper Fanpage; Nghe An Newspaper Television channel; Nghe An Newspaper YouTube channel; Nghe An Newspaper Sports channel; Nghe An Newspaper TikTok channel...) are strongly developed with the viewpoint "wherever there are Nghe people, there is Nghe An Newspaper".
Along with the use of new features and technologies such as artificial intelligence (AI) in publishing and distributing content, Nghe An electronic newspaper continues to apply modern display formats on the new version such as automatic talking newspaper, reading printed newspaper, Podcast, E-Magazine, adding English language... to become effective communication tools with wide spread, suitable for the current trend of deep integration.
In particular, in 2023, according to the announcement of the Center for Supporting Digital Transformation of the Press, the Press Department (Ministry of Information and Communications) on the assessment of the maturity level of digital transformation of the press in 2023, Nghe An Newspaper is in the top 2 leading press agencies in the local press sector. This result reflects the efforts of the editorial board in implementing the Nghe An Newspaper Digital Transformation Project for the period 2022-2027, with a view to 2030, approved by the Standing Committee of the Provincial Party Committee; marking an impressive development step on the roadmap to build a multimedia, multi-platform press agency. At the same time, it is the basis for Nghe An Newspaper to continue to develop appropriate plans and projects to promote information technology activities in general and digital transformation in particular in accordance with the characteristics and goals of the unit.
For printed newspaper products, the Nghe An daily newspaper, the weekend issue and the Mountainous and Ethnic supplement are directed by the Editorial Board to carry out creative innovation in both content and form: Changing special pages and columns to ensure timeliness and diversity of information; modernity and high aesthetics in design and presentation, meeting the requirements of propaganda work as well as the increasing need for information access of readers.
Contributing to the overall results of Nghe An Newspaper, there is an important role of close "companions", the "extended arms" of the Party newspaper - that is the team of collaborators. Thanks to the correct assessment of the role and contribution of collaborators to the development of the newspaper, the Editorial Board of Nghe An Newspaper has had practical, effective and timely solutions to connect, build and expand the network of collaborators across the country; in which, there are many collaborators who are experts and prestigious writers in various fields. Currently, the Newspaper has a strong team of more than 700 collaborators, of which the team of active and regular collaborators in the province is about 300 people, expanding to industries and localities and more than 100 collaborators outside the province working in many different fields.
The attention to building and developing a network of collaborators has helped Nghe An Newspaper have many news lines and articles that reflect comprehensively, honestly and promptly in all fields, especially at the time of political events, major holidays of the homeland, the country, or when natural disasters, epidemics occur... Many issues of public concern, pressing issues at the grassroots level are reflected by collaborators in a vivid and objective manner; the speed of information transmission from the time the event occurs to when it appears on Nghe An newspaper publications has been accelerated, meeting the timeliness and needs of readers, contributing significantly to creating effects, effectiveness of propaganda and information orientation. Currently, the amount of news from collaborators accounts for nearly 50% of the number of news and articles published on the newspaper's publications and digital platforms.
However, facing the challenges of the rapid development of technology and digital media, the fierce competition of social networks as well as the increasing demands of readers and people, Nghe An Newspaper is required to innovate more strongly and comprehensively to become the main force on the Party's ideological front in the digital age.
To fulfill this urgent requirement, the Newspaper must have high-quality human resources, capable of mastering technology to develop publications on multimedia and digital platforms, modernize the publishing process, in line with the trend of the times and journalism trends in the new era. Therefore, in addition to focusing on training and improving professional capacity, political qualities, and professional ethics for reporters and editors, the Editorial Board of Nghe An Newspaper always pays attention and continues to implement many solutions to expand the network, improve the quality of the team of collaborators to meet the requirements of multimedia work in the digital age.
Accordingly, the Editorial Board has directed the Editorial Secretary and specialized departments to specify solutions to implement the Digital Transformation Project for the period 2022 - 2027, with a view to 2030, approved by the Provincial Party Standing Committee; strengthen the direction of the team of reporters to coordinate with collaborators to stick to the locality, stick to the base, constantly innovate the content, form, and method of deploying news routes and articles on publications and digital platforms according to the motto "fast - accurate - attractive". At the same time, direct the Nghe An Newspaper Journalists Association to review, screen, and classify to effectively carry out training and foster skills and expertise for the team of collaborators to meet the operational requirements of multimedia journalism.
The specialized departments of Nghe An Newspaper also regularly take the initiative to connect, interact, receive and exchange two-way information with the team of collaborators in various sectors and fields to have content to guide news and articles to ensure flexibility, effectiveness and diversity. Thereby, building core collaborators, "strategic" collaborators in specific fields; considering them as "centipedes" to anchor the base, having close connections with the convergent editorial office of Nghe An Newspaper. The Newspaper also pays special attention to expanding the team of collaborators in difficult areas, remote areas, border areas, islands and collaborators in the fronts of fighting against corruption, protecting the Party's ideological foundation; fighting against wrong and hostile viewpoints... to enhance the fighting, monitoring and criticism of the Party newspaper.
In addition, to encourage the team of collaborators to be creative, innovate the content and form of presenting news and articles on publications and digital platforms to increase interaction, promotion and the spread of information, the Editorial Board of Nghe An Newspaper has promoted emulation movements, has appropriate remuneration and reward mechanisms; creates the most favorable conditions for collaborators to work, creating increasingly high-quality press products. Thereby, contributing to maintaining the stability of print newspaper circulation, increasing access to electronic newspapers, strongly expanding the ecosystem of Nghe An Newspaper, meeting the needs of readers on digital platforms.
Directing the improvement of the quality and effectiveness of collaborators' work; constantly innovating the annual collaborators' conference is also a channel for the editorial office to build and expand the network of "extended arms" of the party newspaper, ensuring both diversity and richness, as well as large numbers and elites. This is also a forum for collaborators and experts in many fields to exchange and share experiences and propose solutions to further improve the quality of news and articles; skills in applying digital technology in the working process... Thereby, contributing to building Nghe An Newspaper to develop more and more comprehensively, becoming a multimedia, multi-platform press agency, successfully completing the tasks assigned by the province, worthy of being a Hero of Labor in the period of innovation.
