Vietnamese goods still lack competitiveness

“Many Vietnamese brands on the market today still lack competitiveness and have not attracted the attention of consumers,” was the assessment made at the “Seminar on solutions to promote the implementation of the campaign for Vietnamese people to prioritize using Vietnamese products in residential communities in 2013” ​​held on September 20 in Ho Chi Minh City.

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Mr. Nguyen Dinh Sang - Representative of the Ho Chi Minh City Fatherland Front said that currently on the market, there are some Vietnamese goods and products with unstable quality, higher prices than imported goods, leading to difficulties in propagating and changing awareness to prioritize using Vietnamese goods. Market management still has many limitations, poor quality goods, not ensuring food hygiene and safety are still illegally circulating on the market...

According to Mr. Sang, since the beginning of the year, the situation of fake goods, counterfeit goods, and smuggled goods from the border into some traditional markets in the city has continued. This situation has made consumers concerned about quality and health, and at the same time caused difficulties in managing and consuming products for domestic enterprises.

Sharing the same view, the representative of Nha Be District Front Committee said that some Vietnamese brands still lack competitiveness in the market in terms of design, product quality, and service quality. Customer care activities are also limited, so they have not created a strong impact on the awareness of the masses and people in using Vietnamese goods.

In order for Vietnamese goods to be competitive, many delegates attending the discussion said that in addition to solutions for synchronous coordination between sectors and levels in the political system and local authorities, the state needs to research solutions to support businesses in improving product quality, brands, and creating competitive advantages in the market...

It is known that since the beginning of the year, the Ho Chi Minh City Fatherland Front Committee has coordinated with many agencies and departments to organize over 1,000 propaganda sessions on Vietnamese people using Vietnamese goods in many diverse forms, attracting 154,220 people to attend. In addition, businesses and supermarkets located in the area have also organized over 130 trips of Vietnamese goods and Vietnamese goods markets to communes and wards to sell to consumers at reasonable prices.

According to Bngthuong-PH