Bitter "Le Roi culture"!
(Baonghean) - Twenty-four million results in 0.18 seconds is the number received when typing the keyword "Le Roi" into the Google search engine. The most monstrous storm in the history of Vietnamese music.
Honestly, I didn’t care much about trivial things like “tears falling” until it – that trivial thing started to know how to take people’s money. The first photo of 28-year-old guava farmer Nguyen Duc Hau stepping out of a billion-dollar car in the middle of Hanoi street, putting an end to the seemingly ridiculous jokes. What a joke! “Singer Le Roi” is shaking up the Vietnamese showbiz world! It seems like he has started to get “sky-high” salaries, has a manager and of course has started to have… bodyguards? What is going on? The press has surrounded a phenomenon that consumes a lot of ink in the so-called entertainment world. And that’s right, don’t blame the hundreds of “fans” plus dozens of reporters for “cleaning out” his guava garden! They are not just curious, they are helpless before those explanations! They cannot answer any serious questions. Why? Why, then, could such a musical disaster attract hundreds of thousands of fans to join in? A “Singer Le Roi Crazy Club” has appeared! People are confused by the question of what is normal and what is abnormal? Is “Singer Le Roi” a victim or a perpetrator? Is this a phenomenon born from the pent-up demands of hundreds of competitions that seem to never find a true musical idol? Or is it a variation of a joke to test the confusion of management agencies? Is it a musical disaster or a media disaster?
This phenomenon is actually not rare. In my hometown, there was a time when a man read a long self-composed poem in a communal performance. The audience was so discouraged that they clapped their hands to remind them. But the reader thought it was encouragement and asked for permission to read three more poems. The audience found it so funny that they clapped their hands “meanly”, the reader thought he was being encouraged and got inspired and asked for permission to compose two more poems on the spot… and so on until the endurance ended, the reader was exhausted and the audience was tired of… laughing. Perhaps the Le Roi phenomenon is the same, except that it was resonated by the terrible social network, and it – this phenomenon quickly caught the eye of professional money-makers. And so the disaster was born! Perhaps it will take a long time for people to forget the story, one fine day, a farmer with a bit of artistic blood, wearing a funny face, sitting in the corner of the bed recording "hot" songs and posting them online to "ask for likes" was suddenly transplanted into the showbiz world!
Hopefully, the percentage of pranksters in society is not much. Surely, in a short time, everything will die. But the consequences that it leaves behind, who knows when they will end?! Has the movement to promote "bitter" and "tears" begun? Who is cultivating the seeds of deviant culture in society? And how many people are intending to become Le Roi after realizing the simplicity of being famous, even having money?
Obviously, this social phenomenon of “being too blind to see the rain” needs to be seriously studied and also needs to have a “solution” every time it appears. Society still has too much to do, too much to think about, please never waste time on something useless, cheap and stupid like that.
On a personal website, a person humorously said, “How about editing the subject that students have long ignored into a song for “singer Le Roi” to perform.” It sounds funny but also bitter. The important thing that needs to be popularized is never finished, while the stupid thing is spinning around. It is truly tearful for a “Le Roi Culture”!
Nguyen Khac An