Rapidly reduce car prices to stimulate demand

The automobile market is entering a "sprint" to complete the sales target of 2013, so many businesses have offered practical support for car buyers such as applying new price frames, giving away accessories, and insurance packages.

In November 2013, Vina Mazda implemented a price promotion program for the new Mazda 2S model with a discount of 20 million VND for the automatic version.

Mazda 2S has rich equipment with many outstanding new features such as smart key, keyless engine start button, automatic air conditioning, electric folding rearview mirror... The car has anti-lock braking system (ABS), electronic brake force distribution system (EBD), 3-point seat belts, 2 front airbags. In addition, compared to models in the same B segment, the new Mazda 2S scores points with an 8-inch DVD system integrated with GPS, Bluetooth connection and LED daytime running lights, halogen headlights. This model is also very diverse in color with about 10 colors for customers to choose from; in November alone, Vina Mazda introduced 2 new colors: pink and new red.

With rich equipment, eye-catching design, and preferential prices, Vina Mazda aims to sell an average of 80-100 cars/month. Currently, the preferential price of MAZDA 2S AT is from 597 million to 577 million; MAZDA 2 AT is from 579 million to 562 million.

Another model, Sorento, was also announced by Thaco Kia to reduce its selling price from the beginning of November 201 with the biggest discount of 51 million VND for the 2-wheel automatic version, the 1-wheel automatic version reduced by 50 million VND and the 1-wheel manual version reduced by 40 million VND. In addition, Thaco Kia also added many accessories such as new rims, fog lamp trim, rear lamp trim, anti-scratch trim, window trim, rain cover trim, front and rear bumper cover... with a total value of up to 15 million VND. Sorento is considered to be in the same segment as Fortuner, Pajero and Everest, Thaco Kia identified the main customer of this model as businessmen. Sorento is considered an SUV with a strong, sporty appearance, and quite modern interior amenities.

According to baocongthuong