Nghe An: Heat-resistant product market 'heats up'

INCREASING DEMAND FOR AIR CONDITIONING

At the beginning of the hot season, purchasing power increased by about 30 - 50%. Photo: Thanh Phuc

The weather turned hot and sunny,electronics marketwith air cooling products such as air conditioners, steam fans, pedestal fans, ceiling fans… become bustling. Along Quang Trung, Mai Hac De, Nguyen Trai streets… (Vinh City), from large electronics supermarkets to stores and agents, many cooling products with all sizes, designs, types and many attractive shopping promotion programs are displayed.

Mr. Tran Minh Long, an employee in charge of a refrigeration counter at an electronics supermarket on Quang Trung Street, said: “This year, when the Covid-19 epidemic broke out, buyers all chose cooling products with air filtration, sterilization, mold removal, and fine dust filtering features. The prices of these “2-in-1” products are therefore 3-5 million VND higher than other types and sell better.”

Air conditioners with air filtering function are popular with consumers. Photo: Thanh Phuc

According to a survey, the price of air conditioners with air filtering functions ranges from 10 to 30 million VND depending on the brand, capacity and other accompanying features; the price of air conditioner fans ranges from nearly 1.5 million VND to more than 7 million VND/unit.

Due to the impact of the epidemic, this year the price of input materials for production has increased, forcing manufacturers and distributors to increase product prices by 10-20% compared to the same period last year. In order to stimulate shopping, most electronics supermarkets and dealers have attractive incentive programs such as: Free installation and materials; gift vouchers; 0% interest installment payments...

Unlike last year, when the refrigeration market was quiet and had few customers, this year, during the hot season, the consumption of this product has increased by 50% compared to before. According to retailers, the reason is that due to the outbreak of the epidemic, families spend most of their time at home, so they invest more in equipment to serve their lives and protect their health.

In order to stimulate consumption, all refrigeration companies launch promotional programs such as: Discounts, gifts, free installation, interest-free installment payments... Photo: Thanh Phuc

“Due to the epidemic, limited going out, children staying at home from school, I had to install additional air conditioners in the rooms and buy a steam fan in the living room to meet the needs of daily life. After researching, I chose to buy a Nanoe-x technology air conditioner with the ability to inhibit the activity of bacteria in the air or adhesion to viruses, remove mold, inhibit allergens, remove odors and keep skin and hair warm. The price of this type is 3 million VND more expensive than machines with the same capacity and brand. However, to protect my health, I chose it,” said Mr. Thai Anh, a customer.

According to recommendations from the authorities, due to the increasing demand for anti-heat products, many refrigeration stores are trying to smuggle products, counterfeiting famous brands such as Toshiba, Panasonic, Samsung, LG... and then selling them at a price significantly higher than genuine products. These products often have low cooling capacity and consume a lot of electricity. Therefore, consumers need to choose wisely to avoid buying poor quality products.

ANTI-PRESSURE GEARG POPULAR UV PROTECTION

In traditional markets, sun protection shirts cost from 120,000 VND - 200,000 VND/piece, depending on the type. Photo: Thanh Phuc

Surveying the current market, the items of shirts, skirts, sun protection suits are sold in large quantities, diversely, rich in price and material. In rural markets, sun protection suits are mainly popular lines with sweat-absorbent materials such as linen, cotton or jeans. In which,sun protection shirtpriced at 120,000 - 200,000 VND/piece depending on the material; one-piece sun protection suit priced at 220,000 - 270,000 VND/set; strapless dress priced at 110,000 - 150,000 VND/piece. Along with that are sunscreen gloves made of spandex priced at 10,000 VND/pair for short sleeves, 15,000 VND/pair for long sleeves.

Ms. Nguyen Thoan, a clothing trader at Sa Nam market (Nam Dan) said: “In early summer, sunscreen products sell quite well. Prices have increased by about 10,000 VND - 30,000 VND/product compared to previous years. Since we are in rural areas, we import affordable products.”

Sun-protective shirts and dresses that block UV rays are chosen by many people despite their high prices. Photo: Thanh Phuc

According to the forecast of the National Center for Hydro-Meteorological Forecasting, the UV index threshold in the summer of 2021 is at the high to very high risk level, so sunscreen products that can block UV rays are quite popular. Major fashion brands have launched a line of signature sunscreen shirts with many options./.

Thanh Phuc