Nghe An supports bringing agricultural production households to e-commerce platforms

People's Committee of Nghe An provincehas just issued Plan No. 589/KH-UBND dated October 18, 2021 on supporting the introduction of agricultural production households to e-commerce platforms, promoting the development of the digital economy in agriculture and rural areas of Nghe An province in 2021, 2022 and orientation to 2025.

Applying science and technology in sugarcane production in Tan Ky district. Photo: Xuan Hoang

The objective of the plan is to support agricultural production households, individual business households, cooperatives, and cooperative organizations to register to participate in e-commerce platforms to connect, promote, introduce products, add new distribution channels, and expand domestic and international markets. Support agricultural production households to promote the consumption of agricultural products on e-commerce platforms...

Through e-commerce platforms and digital platforms, useful information is provided to agricultural producers such as agricultural market information, demand forecasts and agricultural production capacity, weather information, crops, seeds, food, fertilizers, etc.

Stick traceability stamps on Vinh oranges to update product information on e-commerce sites. Photo: Quang An

For theSupport to bring production households to e-commerce platformsIn 2021 and 2022, Nghe An province will select groups of qualified agricultural production households with products certified for food safety, products that have achieved certificates and certifications such as OCOP, VietGAP, GlobalGAP, HACCP, ISO... products with potential according to local proposals to focus on supporting the construction of typical models to lead and spread the buying, selling and consumption of agricultural products on e-commerce platforms.

Organize training and guidance on digital skills, skills to participate in activities in the digital environment; how to register for a payment account, an account to open a booth on an e-commerce platform and operational activities on an e-commerce platform.

For worksupport to promote consumption of agricultural productsThe province will promote and introduce agricultural products through e-commerce platforms and distribution channels of postal enterprises that own e-commerce platforms.

In 2021 and 2022, we will focus on promoting and introducing products on two e-commerce platforms: “Postmart.vn” of VNPost, “Voso.vn” of ViettelPost and research expansion on “37nghean.com” managed by the Department of Industry and Trade. In addition, we will expand the consumption of agricultural products on new, modern and sustainable distribution channels through digital platforms; expand domestic and international markets for the province's agricultural products.

Seasonally, the province will support the promotion of rapid consumption of agricultural products, contributing to avoiding agricultural product congestion during peak harvest season, helping people maintain agricultural product prices, avoiding traders forcing down prices. Helping people in the province and people in other localities in the country to be able to buy products conveniently and quickly even in the context of travel restrictions due to the epidemic...

Agricultural products will be fully displayed to consumers. Photo: Quang An

In addition, Nghe An province will alsosupport providing useful informationfor agricultural production households such as agricultural market information, forecast of demand and production capacity of agricultural products, weather information, seasons, varieties, fertilizers. Provide information on branded products, raw materials, input materials, ensuring quality and suitable for the needs of agricultural production households to serve production and business activities. Have preferential policies for agricultural production households when purchasing products, raw materials, input materials for production and business on e-commerce platforms.

Nghe An province requires departments, branches, sectors and localities to organize and implement the plan in accordance with the functions and tasks of each unit, the conditions and actual situation of the localities. Select product groups to put on e-commerce platforms in order of priority, product level to ensure practicality, avoid spreading and inefficiency. Effectively carry out communication work, information about the plan on media such as newspapers, radio and television, grassroots information and digital platforms, social networks...

Quang An