Promoting Nghe An tourism on Vietnam Airlines flights

Quang An - Tra Giang March 31, 2022 11:18

(Baonghean.vn) - The promotional clip about Nghe An tourism has been approved by Vietnam Airlines to be shown on the entertainment system - destination section on all Vietnam Airlines planes (both domestic and international) according to the unit's promotional cycle.

Currently, when tourism reopens nationwide, along with localities safely adapting to the new situation, Nghe An Province's Center for Investment, Trade and Tourism Promotion is focusing on implementing activities to promote the province's potential, strengths, and tourism on Vietnam Airlines flights to attract domestic and foreign tourists.

A representative of the Center for Investment, Trade and Tourism Promotion of Nghe An province said that previously, in July 2021, the People's Committee of Nghe An province andVietnam Airlines Corporationsigned a Strategic Cooperation Agreement for the period 2021 - 2025 to promote investment - trade - tourism and enhance the image of both sides. However, in the past year, due to the impact of the Covid-19 epidemic, the signed contents were not implemented as planned. Currently, the signed contents are being restarted.

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Passengers on a Vietnam Airlines flight landing at Vinh airport. Photo: Thu Huyen

Specifically, the Center for Investment, Trade and Tourism Promotion of Nghe An province has created a promotional video clip about Nghe An in accordance with regulations on duration, images, music, font size... with a length of 30 seconds, showing the beauty of nature and people of Nghe An.

After completing the clip, the unit sent it to Vietnam Airlines for review and was approved by Vietnam Airlines to show the clip on the entertainment system - destination section on all Vietnam Airlines planes (both domestic and international) according to the unit's promotional cycle.

Clip about Nghe An is shown on Vietnam Airlines flights. Clip: Nghe An Investment, Trade and Tourism Promotion Center.

It is known that an entertainment cycle of Vietnam Airlines is 2 months, depending on the aircraft, the clip will be available on flights from early May or early July 2022 and will be kept in the entertainment system - destination section on the aircraft system until Nghe An province wants to change to a new clip.

The representative of the Center for Investment, Trade and Tourism Promotion said that in the coming time, the unit will continue to advisepromote Nghe An tourismon Vietnam Airlines' Heritage Magazine and bring publications promoting tourism, investment and trade of Nghe An province into Vietnam Airlines' business class lounge.

Lan Chau Island, Cua Lo. Photo archive

Previously, on July 20, 2021, the People's Committee of Nghe An province and Vietnam Airlines signed a Memorandum of Agreement No. 606/UBND-HKVN, on the contents of promoting each other's image on the two sides' media, including the Provincial Electronic Information Portal, large billboards managed by the Center for Investment, Trade and Tourism Promotion and at a number of important festival events of the province, at ticket offices, fairs, magazines, and videos on Vietnam Airlines' planes. Publishing publications introducing tourism products, festivals, cultural cuisine, trade, potential investment opportunities of Nghe An province in combination with Vietnam Airlines' flight products at national and international events...

The two sides also agreed to cooperate in organizing press and travel delegations to/from Europe and Asia to learn about the province's tourism potential as well as introduce Nghe An as a destination to these markets.

Quang An - Tra Giang