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Culture - Endogenous strength, driving force for Nghe An's development in the new era

Plum Blossom October 3, 2025 09:49

Speaking at the working session on the morning of October 3, comrade Tran Thi My Hanh - Member of the Provincial Party Executive Committee, Director of the Department of Culture, Sports and Tourism of Nghe An presented the content: Solutions to preserve and promote traditional values ​​and shape national cultural identity in the new era in Nghe An province.

Đại hội ngày 3-19
Comrade Tran Thi My Hanh - Member of the Provincial Party Executive Committee, Director of the Department of Culture, Sports and Tourism of Nghe An presented a speech. Photo: Thanh Cuong

Nghe An culture - unique identity in the national cultural treasure

Opening the discussion, the Director of the Department of Culture, Sports and Tourism of Nghe An emphasized: In the general flow of national culture, Nghe An has long been affirmed as a unique cultural sub-region, converging the quintessence, depositing history and forging the noble traditional qualities of the people of Nghe An. The hearts and souls of many generations of people here have created a unique cultural source, not mixed with any other cultural region.

The ethnic community of Nghe An has created, preserved and passed down a diverse and rich treasure of tangible and intangible culture, most notably the Vi and Giam folk songs - a representative intangible cultural heritage of humanity recognized by UNESCO; and many unique architectural, artistic, historical and cultural works.

Đại hội ngày 3-11
Delegates attending the Congress. Photo: Thanh Cuong

Nghe An people, with their studiousness, loyalty, steadfastness in struggle but gentleness and talent in art, have contributed to creating their own unique identity.

This land gave birth to famous heroes, intellectuals, and writers, such as Mai Hac De, the queen of Nom poetry - Ho Xuan Huong, the reformer Nguyen Truong To, the patriot Phan Boi Chau... The sacred spirit of the mountains and rivers also nurtured and created a heroic Nghe Tinh Soviet, along with outstanding communist soldiers; the most typical is President Ho Chi Minh - the most brilliant crystallization of Vietnamese culture, intelligence, and spirit.

Those values ​​are not only the heritage of the past, but also the spiritual strength for the present and continuation, promotion, with the aspiration to rise in the future, bringing Nghe An to develop quickly and sustainably.

Các đại biểu tham dự Đại hội. Ảnh Mai Hoa
Delegates attending the Congress. Photo: Mai Hoa

5 key solution groups

Emphasizing the consistent viewpoint: "Culture is the foundation - Information is the conduit - Sports is the strength - Tourism is the connecting bridge", with the motto"Determined to act, aspiration to contribute"; Director of the Department of Culture, Sports and Tourism of Nghe An proposed 5 groups of solutions to preserve and promote traditional values ​​and shape the national cultural identity in the new era in Nghe An province.

 Lễ rước
Procession at King Mai Temple Festival. Photo: Mai Hoa

One is,Taking people as the center, focusing on building Nghe An people who are intelligent, studious, kind, and loyal; knowing how to preserve identity but ready to integrate. From schools to the community, it is necessary to bring the quintessence of Nghe culture into life, so that the young generation can absorb, be proud of, and promote traditional culture.

The models of “teaching folk songs in schools”, “local education”, organizing heritage experience spaces at museums and relics… organized in recent times have proven that young people are not indifferent to tradition. When culture permeates their souls, they will become an important force to create and protect identity in the face of the wave of international integration.

Two is,Preserve, promote values, link the preservation of national cultural heritage with awakening tourism potential so that heritage is not frozen. Invest in preserving relics, craft villages, traditional festivals to preserve and connect them into experiential journeys. Supplement resources, mechanisms, and policies to promote the role of artisans in practicing and transmitting heritage. Bring the heritage of Vi and Giam folk songs to continue to resonate far and wide, be preserved, restored, and "transformed" into unique tourism products. It is necessary to build night tours "Thanh am Vi Dam", "Dem Thanh Co", "Mo Te show" or "Lua Xo Viet", "Tram tich song Lam" ... to develop tourism and develop the night economy.

Building Nghe An tourism brand based on cultural and historical values, creating sustainable livelihoods for local communities. Forming unique cultural tourism products such as: Sen Village Festival, Cua Lo River Festival, Con Temple Festival, Vi Dam Festival..., community tourism in Western Nghe An. Building tourism routes connecting many types according to themes such as: "Journey to the source", "Heritage Road", "Binh Ngo Footprints"...

Ông Hoàng Mười nằm ở vị thế phong cảnh hữu tình, trước là dòng sông Mộc, sau là núi Quyết. Ảnh Mai Hoa
Ong Hoang Muoi Temple is located in a picturesque location, in front of Moc River, behind Quyet Mountain, creating favorable conditions for developing spiritual and experiential tourism. Photo: Mai Hoa

Three is,Mobilizing community strength and social resources. Culture belongs to the people, so it is necessary to launch a movement for the whole people to preserve heritage and encourage businesses to participate in investment. Building a system of modern cultural and sports institutions from the province to the grassroots, including large-scale multi-functional cultural and sports centers, is a solution to improve people's spiritual life and organize events on a regional and national scale.

Fourth, develop cultural industry, bring Nghe An to the world. Reality has proven that large art, cinema, and cultural and entertainment events can bring in huge revenue, creating a strong ripple effect. Therefore, the province needs to pay attention to encouraging all resources to invest in cultural tourism, art, cinema, design, media, etc.; promote the image of Nghe An to the world, so that culture becomes a brand, a "soft passport" of the province on the integration map.

 Di tích lịch sử cấp tỉnh Chùa Kẻ Trẹ - địa điểm làm việc bí mật của Ban Tài chính, Xứ uỷ Trung kỳ và Tỉnh uỷ Nghệ An trong những năm 1930 - 1932. Ảnh Mai Hoa
Provincial historical relic Ke Tre Pagoda - secret working place of the Finance Committee, Central Region Party Committee and Nghe An Provincial Party Committee in the years 1930 - 1932, in Hung Nguyen commune. Photo: Mai Hoa

Five is,push Applying digital technology and digital transformation in the cultural field. Building a system of digital museums, digital libraries, 3D and 4D virtual relic tours, applying automatic explanations in many languages. Developing digital platforms to introduce Nghe An heritage to international friends. Encouraging the creation of digital content about Nghe An culture on social networks, to spread traditional values ​​to young people.

The Director of the Department of Culture, Sports and Tourism of Nghe An also affirmed: Preserving and promoting cultural values ​​and shaping national identity in Nghe An is both an urgent and long-term task; it is the responsibility of the entire political system, all levels, sectors and each citizen of Nghe An.

With great efforts, determination, and the spirit of solidarity of the whole society, Nghe An will become a comprehensively developed province, rich in identity, worthy of being the homeland of beloved President Ho Chi Minh, actively contributing to the advanced Vietnamese culture, imbued with national identity.

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