Hieuthuhai 'causes a storm' in Paris
Hieuthuhai made his mark at "Paris Fashion Week 2025" when he appeared on two major French news sites and was trending on many social networks.
First appearance at the showLouis Vuitton Men's Spring-Summer 2026In Paris (France), Hieuthuhai not only "caused a storm" on the red carpet but also became a social media phenomenon with a series of viral moments.
From the prestigious front-row position, interacting with J-Hope (BTS) and Fourth Nattawat to being favored by the French media.
EventLouis Vuitton Men's SS26Paris Fashion Week is always the center of attention for global fashion enthusiasts, but this year, the name that made Vietnamese social networks explode is a very special representative - Hieuthuhai.
Since he "teased" the image of the invitation from Louis Vuitton on Instagram stories, a series of forums have been abuzz, predicting an explosive appearance. As expected, Hieuthuhai had a day to shine at the most notable men's fashion event in Paris.
The moment Hieuthuhai appeared at the show was quickly shared at a dizzying speed. In a trendy design from the French fashion house, the male rapper appeared at the show space like a real fashion icon. And when the lens panned to the first row, people saw Hieuthuhai sitting next to Fourth Nattawat - the sought-after handsome man of the Thai screen - in the same row as J-Hope (BTS), the global ambassador of Louis Vuitton.
Hieuthuhai's appearance was also recognized by the French mainstream media. The two TikTok channels of the long-standing magazines Paris Match and Gala both reported and shared images of his presence at the event.
Just a few hours after appearing at Paris Fashion Week, Hieuthuhai's appearance at the global men's fashion event dominated the top trending on all Vietnamese social networks.
On TikTok, there are 8 keywords related to him in the top searches, and on platform X, the hashtag #HieuthuhaixLouisVuitton climbed straight to the number 1 position with more than 11,000 posts.
From appearing on the covers of magazines, fashion events, to being a regular presence in promotional campaigns, performance stages and reality TV shows, Hieuthuhai is gradually shaping a natural, enduring personal identity not only in his own field of activity but also as a true, comprehensive artist.
Hieuthuhai's achievements at the eventLouis Vuitton Men's Spring-Summer 2026is the most valid confirmation that the media and commercial value of Vietnamese artists is gradually being "unlocked" and affirmed at world-class events.