Forbes estimates Vietnam's top 10 brands at nearly $7 billion.

PV August 5, 2019 17:54

(Baonghean.vn) - Forbes Vietnam magazine has just announced the list of the 50 most valuable brands in Vietnam in 2019. Accordingly, the total value of the 50 brands reached over 9.3 billion USD, an increase of 1.2 billion USD compared to the list published in 2018.

Notably, the top 10 brands on this list account for a significant percentage of market share.
In terms of value, Vinamilk was valued at over $6.9 billion USD. Vinamilk continued to be the highest-valued brand, topping the list of Vietnam's 50 most valuable brands for the fourth consecutive year, with Forbes valuing it at over $2.2 billion USD.

Danh sách 10 thương hiệu dẫn đầu theo giá trị
Top 10 brands by value list

Compared to 2018, this year's list expanded from 40 to 50 brands, reflecting the growth of businesses and the economy. However, Vinamilk continues to demonstrate its brand value stability, maintaining its leading position for the fourth consecutive year. This also reflects Vinamilk's sustainable development strategy and its continuous innovation to affirm its position as the leading nutrition company in Vietnam and one of the top 50 largest dairy companies in the world.

Forbes Vietnam conducts brand valuations using the Forbes (US) methodology, calculating the brand's contribution to the business performance of the enterprise. The most valuable brands are those that achieve high revenue levels in industries where the brand plays a leading role. Data collection for businesses is based on the companies' financial reports.

Vinamilk's consolidated revenue in 2018 reached VND 52,629 billion, a value
Market capitalization at the end of 2018 reached VND 208,969 billion. According to the business performance report.
Vinamilk's consolidated revenue for the first six months of 2019, recently announced, reached VND 27,788 billion, an increase of nearly VND 2,000 billion compared to the same period in 2018, representing a 7.61% increase. Of this, net revenue in the second quarter of 2019 reached nearly VND 14,600 billion, a 6.55% increase year-on-year. This is Vinamilk's highest quarterly revenue in its history since its establishment, even surpassing the best growth period of the dairy industry in early 2017.

Cuộc cách mạng 4.0 đang được ứng dụng một cách toàn diện tại các trang trại bò sữa chuẩn  quốc tế của Vinamilk
The Industry 4.0 revolution is being comprehensively applied at Vinamilk's internationally standardized dairy farms.

Vinamilk's investment strategy in dairy farms both domestically and internationally is considered a leverage that will help it move faster towards its goal of becoming one of the world's top 30 largest dairy companies, as well as leading the region in advanced global nutritional trends such as organic farming.

Vinamilk's investment in internationally standardized dairy farms has also made its mark on the global dairy map with "Asia's largest Global GAP-certified dairy farm system in terms of the number of farms." Currently, Vinamilk manages and operates a herd of approximately 130,000 dairy cows, producing 950 to 1,000 tons of raw fresh milk per day.

In addition to its 12 farms spread across Vietnam, Vinamilk is implementing
To build a super-large-scale organic dairy farm complex in Laos.
Up to 24,000 animals in phase 1, on 5,000 hectares of land. It is expected that this project could...
Phase 2 will expand to 100,000 animals across an area of ​​20,000 hectares with a total investment of up to $500 million.

Bò sữa Organic được chăn thả trên những đồng cỏ yến mạch tại “Resort” bò sữa của  Vinamilk tại Lào
Organic dairy cows are raised on oat pastures at Vinamilk's dairy "resort" in Laos.

Vinamilk is also increasingly recognized and appreciated worldwide for its significant advancements in advanced and premium nutritional products. In June 2019, Vinamilk was the only representative from Asia invited to share its success in developing the organic trend at the 2019 Global Dairy Conference held in Lisbon, Portugal.

Over the past period, Vinamilk has also achieved high rankings in prestigious rankings. According to the "Brand Footprint 2019" report published by Kantar's Worldpanel division, Vinamilk has been the most purchased brand in the milk and dairy products industry in both urban and rural areas for seven consecutive years. Furthermore, in July 2019, Vinamilk was the only Vietnamese representative in the Top 50 leading companies of the Asia300 ranking, a list of the most powerful and valuable listed companies in Asia (Asia300 Power Performers) published by Nikkei Asia Review.

Đại diện Vinamilk chia sẻ về những bước tiến của Vinamilk trong xu hướng dinh dưỡng  Organic tại Hội nghị sữa toàn cầu 2019
Representatives from Vinamilk shared insights into Vinamilk's progress in the organic nutrition trend at the 2019 Global Dairy Conference.
Being consistently ranked among the top by prestigious international organizations demonstrates Vinamilk's efforts to integrate deeply into the regional and global arena, proving that the development of Vietnam's dairy industry has reached regional standards and is gradually making its mark on the world dairy map.

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Forbes estimates Vietnam's top 10 brands at nearly $7 billion.
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