Economy

Services that are in high demand during graduation season.

Thanh Phuc February 26, 2025 10:15

During graduation season, services such as photography, makeup, and costume rentals in Nghe An become very active.

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In recent years, taking graduation photos has become a popular trend among graduating high school and university students to capture beautiful moments with their teachers and friends. The period from February to April is considered the "graduation photo season," which is why photography services are in high demand and very busy. (Photo: TP)
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Currently, many studios, photo shops, and photographers are busy with a packed schedule of graduation photo shoots. Mr. Tran Thanh, the owner of a studio in Hoang Mai town, said: “During graduation photo season, photographers often have to work 12-14 hours a day, juggling 2-3 classes daily. They also have to increase their workforce by 2-3 times compared to normal days to meet customer demand.” (Photo: TP)
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Previously, the demand for graduation photos was concentrated among university and high school graduates. In recent years, however, the trend has spread to almost all levels of education. The high demand means photographers have to work extremely hard. There are even times when they have to turn down clients due to scheduling conflicts, especially on weekends. (Photo: CSCC)
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According to the studio owners, graduation photo packages usually involve shooting on the school campus, in the classroom, or at some outdoor locations. Photo: TP
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The prices for photo packages vary, averaging from 200,000 to 700,000 VND per student, and can even reach millions of VND per person, depending on the shooting location, print size, shooting time, and the number of edited photos… Photo: TP
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Although it's considered the most lucrative season, photographers still work quite hard because the profession requires creativity, unique ideas, unusual angles, and the ability to keep up with new trends and concepts. Photo: TP
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To get beautiful graduation photos with friends and schoolmates, besides needing a good photographer, one also needs to pay attention to their appearance. Therefore, makeup services are experiencing a boom in business. Ms. Nguyen Thi Hong Nhung, a freelance makeup artist in Nghi Phong commune (Vinh City), said: "On weekends, I have to work from 2 am and finish late in the afternoon to meet customer demand. Although the demand is high, I only do makeup for 4-5 people each day to ensure quality." (Photo: Vinh City)
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Rental shops selling dresses, blouses, and accessories also reported an increase in customers as demand for accessories for graduation photos rose. The average rental price for traditional Vietnamese dresses (áo dài) and other dresses ranged from 100,000 to 250,000 VND per set, with a rental period of 3 days. (Photo: TP)
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Accessories such as silk flower bouquets, flower crowns, hair clips, necklaces, fans, hats, etc., priced from 20,000 to 100,000 VND per item, are also very popular. Photo: TP
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Services that are in high demand during graduation season.
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