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Year-end price story

Nguyen Nguyen DNUM_BJZBCZCACE 10:47

Rice prices increased slightly, pork prices increased widely, consumer goods prices edged up, gold prices remained high, land and apartment prices continued to increase "unbearably"... Price information posted by newspapers, electronic information, and social networks in the last days of the year made people worried.

Every year, at the end of the year, near the Western New Year (solar calendar) and Lunar New Year, most goods and services have higher prices than usual. Although since the middle of this year, the Ministry of Finance has proposed solutions for price management and control, contributing to market stabilization, "the price" still increases. Meanwhile, many experts say that the year-end shopping season will be more bustling and exciting after a long period of witnessing continuous low purchasing power.

bna- giá Chuyện giá cuối năm
The year-end market is always bustling, but shoppers are becoming more and more "calculating" and meticulous. Graphics: NN

The year-end market will certainly be more vibrant than usual. That is inevitable when any family wants to prepare for a more fulfilling new year. The year-end is also often expected to be a season of increased consumption when associated with many long holidays. However, many figures show that the trend of "tightening the purse strings" of people is also continuing, making the stimulation of year-end consumption of many products cautious.

The fact that people are tightening their purse strings also shows a real consumption trend, avoiding waste like before. Even for banh chung during Tet, families are considering not to pack or order too much like in previous years. People are afraid to spend "massively" and have the mentality of waiting for promotions and discounts. Therefore, manufacturers who want to sell their products must have many new tricks to "stimulate demand".

However, in the retail structure of goods, essential goods (food, groceries, etc.) will also have quite a bit of growth at the end of the year, because these are items that "everyone uses" and account for a large proportion. As for goods such as cars, means of transport, cultural items, etc., according to economic experts, they will increase quite slowly, reflecting that although purchasing power has recovered, it is not as high as before the Covid-19 pandemic.

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Year-end price story
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