Gold prices this afternoon, August 24, 2025: Reaching a record high.

Gold priceDomestic news this afternoon, August 24, 2025

As of 3:00 PM today, August 24, 2025, the price of gold bars in Vietnam has increased sharply to a record high this past week. Specifically:

DOJI Group listed SJC gold prices at 125.6-126.6 million VND/ounce (buying price - selling price), unchanged in both buying and selling prices compared to yesterday. The price of gold bars increased by 2.1 million VND/ounce in both buying and selling prices compared to the end of last week.

At the same time, the price of SJC gold, as listed by Saigon Jewelry Company Limited (SJC), was 125.6-126.6 million VND/ounce (buying price - selling price), unchanged in both buying and selling directions compared to the closing price on August 23rd. This represents an increase of 2.1 million VND/ounce in both buying and selling directions compared to the same period last week.

At Mi Hong Gold and Gemstone Company, the price of SJC gold at the time of the survey was listed at 126-126.6 million VND/ounce for buying and selling. Compared to yesterday, the price of gold remained unchanged in both buying and selling directions. Compared to the end of last week, the price of gold increased by 2 million VND/ounce in the buying direction and by 2.1 million VND/ounce in the selling direction.

At Bao Tin Minh Chau Co., Ltd., the price of SJC gold is being traded at 125.6-126.6 million VND/ounce (buying price - selling price), unchanged in both buying and selling prices compared to the same period yesterday. The price has increased by 2.1 million VND/ounce in both buying and selling prices compared to last week.

At Phu Quy, SJC gold prices are being traded at 124.6-126.6 million VND/ounce (buying price - selling price). The price remains unchanged in both buying and selling directions compared to yesterday, but has increased by 1.9 million VND/ounce in the buying direction and 2.1 million VND/ounce in the selling direction compared to last week.

As of 3:00 PM on August 24, 2025, the price of 9999 Hung Thinh Vuong gold rings at DOJI was listed at 118.8-121.8 million VND/ounce (buying price - selling price); unchanged in both buying and selling directions compared to yesterday; increased by 2.3 million VND/ounce in both buying and selling directions compared to the end of last week.

Bao Tin Minh Chau listed the price of gold rings at 118.7-121.7 million VND/ounce (buying price - selling price); unchanged in both buying and selling directions compared to yesterday; increased by 1.9 million VND/ounce in both buying and selling directions compared to last week.

The latest gold price list for this afternoon, August 24, 2025, is as follows:

World gold prices this afternoon, August 24, 2025, and a chart showing world gold price fluctuations over the past 24 hours.

According to Kitco, the spot price of gold in the world market at 3:00 PM on August 24th (Vietnam time) was $3371.58 USD/ounce. The price remained unchanged compared to yesterday and increased by $35.4 USD/ounce compared to last week. Converted using the USD exchange rate at Vietcombank (26,520 VND/USD), the world gold price is approximately 107.8 million VND/ounce (excluding taxes and fees). Therefore, the price of SJC gold bars is currently 18.8 million VND/ounce higher than the international gold price.

Domestic gold prices experienced significant fluctuations last week, at times reaching new record highs. On August 18th, the price of SJC gold bars increased by 500,000 VND/ounce, returning to the 125 million VND mark for selling. After remaining stable for a day, on August 20th, the price adjusted down by 200,000 VND/ounce for both buying and selling. The buying and selling prices were adjusted to 123.8 - 124.8 million VND/ounce.

Notably, August 21st saw gold prices surpass their previous record high, rising sharply by 600,000 VND per tael. Buying and selling prices reached 124.4 - 125.4 million VND per tael. This price remained stable the following day. Overall for the week, the price of SJC gold bars at the end of the week was 2.1 million VND per tael higher than the same time the previous week. The price of gold rings also increased sharply, following the same trend as gold bars.

Global gold demand in the second quarter increased 3% year-on-year, reaching 1,249 tonnes worth $132 billion, equivalent to a 45% increase in value. Investment flows through ETFs were particularly strong, with total global holdings increasing 16% to 3,616 tonnes as of June 30. Total assets under management increased 64% year-on-year, reaching $383 billion.

Tim Waterer, an expert from KCM Trade, believes that the price of gold is currently being influenced by several factors. The possibility of a peace agreement between Russia and Ukraine could reduce the demand for gold as a safe haven, which has been a key factor in gold's recent price increase.

Gold has long been considered a safe investment, attracting capital whenever the economy shows signs of instability or volatility. This year, the impact of tariffs and inflation has pushed the price of this precious metal to record highs. This trend has also fueled the growth of gold ETFs, making it easier for investors to protect their portfolios against risk.

Joe Cavatoni, CEO of the World Gold Council, shared that the gold market is receiving unprecedented attention, particularly from gold-backed ETFs. According to statistics, global gold ETFs saw inflows of $3.2 billion in July, heading towards their second-strongest year ever.

Global gold prices surged at the end of the week after Federal Reserve Chairman Jerome Powell signaled the possibility of an interest rate cut next month. In his speech, Powell adopted a subtly neutral stance. He acknowledged rising inflation risks and slowing economic growth, and indicated that while the risks are balanced, an adjustment to US monetary policy might be necessary.

Powell said that while the U.S. economy remains relatively resilient, risks are beginning to mount. The economy is facing new challenges as rising import tariffs are reshaping the global trading system. Tighter immigration policies have slowed workforce growth.

Meanwhile, Powell stressed that inflation risks remain a major concern. He said the impact of tariffs on consumer prices is clear and expects these effects to accumulate in the coming months.

Gold price forecast

Gold prices are currently in a sideways trading range and have not yet broken out of the four-month trading range. However, recent statements by Federal Reserve Chairman Jerome Powell have created a clear optimistic sentiment in the market. Both professional investors and the public expect gold prices to rise next week.

According to the latest survey of 13 market analysts, none believe that the price of gold will fall. Eight experts, or 62%, predict an increase in gold prices. The remaining five, or 38%, believe that gold prices will remain stable next week.

In addition, an online investor poll conducted by Kitco with 194 votes also showed similar optimism. 115 retail investors, equivalent to 59%, expect the price of gold to rise. Approximately 18% predict a price decrease and 23% believe the price will remain stable.

Michael Brown, Senior Market Analyst at Pepperstone, noted that while Powell's remarks could boost gold prices, there are still unanswered questions about future policy direction.

Even though gold prices may not break through immediately, Brown remains optimistic about the long-term outlook for the precious metal. He added: "Especially as President Trump continues to criticize the Fed, further undermining the notion of monetary policy independence and simultaneously increasing the attractiveness of hard assets, there is a high probability that gold prices will set new record highs before the end of the year."

Gold prices are expected to set a new record on the world market by the end of this year, with a projected price of $3,600 per ounce. Ventura Securities believes this upward trend is driven by global economic challenges, geopolitical risks, and strong investment demand.

According to NS Ramaswamy, Head of Commodities at Ventura, gold prices on the Comex exchange could reach $3,600 by the end of the year, thanks to strong inflows into ETFs, steady central bank purchases, and active participation from retail investors in the Indian gold market.

Ole Hansen from Saxo Bank believes that a weakening yield environment and US dollar will create favorable conditions for gold. He suggests that gold prices need to break above $3,450 per ounce to aim for record highs above $3,500.

Chantelle Schieven from Capitalight Research argues that gold prices remain well supported, but gains may be limited as expectations of interest rate cuts have already been somewhat priced in. The market needs further impetus from a shift in the Fed's stance, particularly a focus on the labor market rather than inflation.