Jordi Cruyff appointed as Director at Ajax: Indonesia speaks out.
PSSI has not yet decided on Jordi Cruyff's future, although Ajax has reached an agreement to appoint him as Technical Director from February 2026, leaving open the possibility of him holding multiple roles.
The Indonesian Football Federation (PSSI) is facing a complex personnel dilemma as technical advisor Jordi Cruyff has agreed to join Ajax Amsterdam. Although the Dutch club has announced its plans, Indonesia has yet to make a final decision on whether to terminate or continue its collaboration with the expert.
Jordi Cruyff's "one foot in, one foot out" situation
PSSI Vice President Zainudin Amali confirmed that the organization is carefully reviewing the situation after information about Jordi Cruyff's new destination spread. "We will review the situation. At the moment, we don't know how things will unfold and no official decision has been made," Amali emphasized to the media.
PSSI's confusion is understandable, given that Jordi Cruyff was playing a crucial advisory role in Indonesia's football development strategy. His sudden move to one of Europe's most prestigious clubs created a significant void in the federation's long-term plans.
Ajax Amsterdam's long-term plan
Ajax Amsterdam has officially announced that they have reached a verbal agreement with Jordi Cruyff. According to the plan, he will take on the role of Technical Director at the Johan Cruyff Arena from the beginning of February 2026. The contract is expected to last until June 2028, demonstrating the Dutch club's absolute confidence in the management capabilities of the son of legendary Johan Cruyff.
To complete the legal procedures, Ajax plans to hold an extraordinary general meeting of shareholders to formally approve this appointment.
Opportunities for strategic cooperation between the two football nations.
Notably, Dutch media revealed that Ajax has no intention of completely severing the connection between Jordi Cruyff and Indonesian football.De TelegraafThe Amsterdam club stated that they hope Cruyff's presence in Asia will open up opportunities for strategic cooperation, especially with PSSI and clubs in Indonesia.
The long-standing historical relationship, the large Indonesian community in the Netherlands, and the close friendship between Cruyff and PSSI President Erick Thohir were key factors in Ajax's consideration of a flexible working model. One proposed option was for Jordi Cruyff to work in Indonesia for only a few days a year so as not to affect his responsibilities at Ajax.
However, the final decision rests with PSSI. The federation needs to assess whether this "reduced" role is sufficient to meet the professional development goals of the national team in the crucial period ahead.
