Trung Tien Alley: Japanese Snow Village Cafe with artificial snow spray.

Located in Trung Tien alley (Dong Da district), a cafe designed to resemble a Japanese snow village is attracting young people thanks to its wooden house, pine trees, and artificial snow sprayed at scheduled times. The storefront is the most popular check-in spot, with many people lining up to take photos.

The setting evokes Hokkaido, with snow falling at scheduled times.

Inspired by Hokkaido, the cafe recreates snow-covered wooden houses. The rustic wooden panels, Japanese-style sliding doors, and white curtains create a warm and inviting atmosphere. Artificial snow covers the roof and courtyard, evoking winter in the mountain towns of Japan.

Below, a layer of fine white sand is spread evenly to enhance the snow-covered effect, making the overall scene more vibrant and realistic.

Two large artificial snow machines use a temporary foaming solution and spray in multiple directions, so snow falls on almost every spot. Each spraying session lasts 10 minutes, creating a fairly thick layer of snow; during peak hours, dozens of customers wait to experience it.

Angle and context

The storefront area is decorated like a miniature Japanese village, and it's where the longest queues form. Inside, a corner is set up as a cozy Christmas table with a red and beige tablecloth, white tableware, candles, and a glass vase with pine branches; a plate of pine cones adds a festive touch.

The restaurant offers various themed spaces for guests to choose from, including a photobooth for instant photos. The musical fountain stage and swimming pool in the center are also brightly decorated.

Customer experience

• Nguyen Khanh Huyen, 19 years old, traveled about 20 km from Dong Anh, a journey that took about an hour, to take photos with artificial snow. She spent about three hours preparing her outfit; the newly purchased outfit cost 400,000 VND. Huyen commented that the space was large, with many beautiful angles, and the snow was thicker and more widespread than what she had seen online.
• Ha Anh, who lives in Vinh Hung (Hoang Mai district), said that the scenery in real life doesn't exactly match the online photos, but it's still spacious, beautiful, and has a Japanese style. She said: the artificial snow is quite thin, not hindering photography; when it melts, it slightly wets you, but overall it's still quite beautiful.
• Nguyen Thi Hong Ngoc, 22 years old, spent over two hours preparing her outfit and makeup. Due to the large crowd queuing at the Japanese corner, she only managed to take a few photos, but she was still satisfied because her boyfriend took beautiful pictures. Ngoc commented that the spray snow wasn't too unpleasant, just a little sticky due to the soap.

Fact-checking information

• Snow spraying duration: 10 minutes per session.
• Fixed snow spray schedule:
  • Monday - Friday: 11 time slots including 10:00, 11:00, 12:00, 14:00, 15:00, 16:00, 17:00, 19:00, 20:00, 21:00, 22:00.
  • Weekends: 12 time slots, with an additional 1 PM slot.
• During peak hours, many visitors were seen queuing up to wait for their turn to experience the activity.

Quick note

• The storefront area is a popular photo spot, often requiring a queue.
• The restaurant features various settings, including a Christmas table setting, an instant photobooth, a musical fountain stage, and a decorated swimming pool.
• Many young people chose red outfits to match the concept.
• Artificial snow is a temporary foaming solution; according to customer feedback, it can be slightly wet and sticky when it melts due to the soap.