Vietnamese people are the most thrifty in the world.

Consumers in Southeast Asia continue to be among the top 10 most frugal nations in the world. Vietnamese people lead this list.

Nielsen Vietnam, a global measurement and information company, has just announced the consumer confidence index for the third quarter of 2016 for 60 countries in the Asia-Pacific region and several other continents.

Saving is an integral part of the lives of consumers in Southeast Asia. Consumers in the region continue to rank among the top 10 most thrifty countries in the world. Vietnam leads the list, with 78% of respondents saying they put their spare money into savings.

Vietnamese people are the most thrifty in the world. (Illustrative image.)

Next is Indonesia in second place (77%). Malaysia and Singapore are ranked sixth, respectively (65%). Meanwhile, Thailand holds the eighth position (62%) and the Philippines in ninth (60%).

Along with saving money, Vietnamese consumers are also eager to spend on major items to improve their quality of life. Specifically, after covering essential living expenses, about 2 out of 5 Vietnamese consumers are willing to spend on vacations, new clothes, family entertainment, and more.

"Vietnamese consumers are known for prioritizing saving over spending, and this mindset will influence their cautious spending habits, especially on basic necessities," said Ms. Nguyen Huong Quynh, General Director of Nielsen Vietnam.

If economic conditions improve, at least one-third of Vietnamese consumers say they will continue to save on electricity and gas and minimize family entertainment activities.

According to the report released on November 2nd, Vietnam's consumer confidence index remained stable at a high level of optimism in the third quarter, at 107 points, unchanged from the previous quarter. With this score, Vietnam remains the 7th most optimistic country globally.

"These are the hopes and sentiments of Vietnamese consumers for the future, reflecting the growth of the middle class and stable economic prospects," added the General Director of Nielsen Vietnam.

According to Nielsen, job stability topped the list of top concerns for Vietnamese consumers this quarter. Health and work-life balance were other top concerns.

According to Liel