'Rabbit ear' design helps smartphone market flourish

Mr. Quan April 6, 2018 16:37

The smartphone industry may not have peaked and saturated as previously predicted, after the appearance of the "rabbit ear" design.


"Rabbit ears" were once criticized a lot but are becoming a trend on high-end smartphones.

According toCNET, in the fourth quarter of 2017, the smartphone industry saw a year-on-year decline for the first time, leading observers to believe that the market has passed its golden age. In fact, today, users are less eager to own a new smartphone model, because the latest models often have only a few design changes compared to the previous generation, and the configuration and features are only slightly upgraded.

However, things started to change in the first quarter of 2018. Research firm Gartner has just predicted that the total number of smartphones sold this year will increase slightly by 1.6% this year and will reach 5% next year. The company also believes that by 2020, when artificial intelligence is relatively complete, smartphones will start to demand new users.

While smartphones have changed very little over the years, Apple has taken a new step by adding the Notch (commonly known as the “rabbit ears”) to the iPhone X. Love it or hate it, this design has been copied by a series of competitors. Huawei and Asus have both released “rabbit ears” phones, and LG and OnePlus are rumored to follow in their footsteps.

The “rabbit ears” on the iPhone X were originally designed to house sensors and cameras at the top of the screen, but now it seems to have become a “certificate” for a high-end smartphone. And users are starting to see more and more smartphone models with “rabbit ears”.

According to market research firm Gartner, users today have longer smartphone usage times, especially high-end devices. Therefore, “rabbit ears” seem to appear more often in the near future.

According to thanhnien.vn
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'Rabbit ear' design helps smartphone market flourish
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