General Secretary: Innovate propaganda and mass mobilization work to meet requirements in the new situation

On the afternoon of June 11, General Secretary To Lam had a working session with the Central Propaganda and Mass Mobilization Commission on the implementation of tasks after the merger so far.

Also attending the working session were Politburo members: Standing member of the Secretariat Tran Cam Tu; Secretary of the Party Central Committee, Head of the Central Propaganda and Education Commission Nguyen Trong Nghia; Secretary of the Party Central Committee, Head of the Central Inspection Commission Nguyen Duy Ngoc.

Speaking at the meeting, General Secretary To Lam highly appreciated the efforts and outstanding achievements of the Central Propaganda and Mass Mobilization Commission after the merger. In the new context and with the increasing requirements of Party building and the political system in the new period, the Central Propaganda and Mass Mobilization Commission has quickly stabilized the organizational structure, streamlined the payroll, arranged internal work, effectively demonstrated the spirit of "running while lining up" with encouraging initial results.

However, the General Secretary pointed out that, in addition to the initial results achieved, there are still some shortcomings and limitations. The fields of propaganda and mass mobilization are very broad, with many concerns and worries, so the General Secretary suggested continuing to analyze and evaluate the causes, shortcomings, limitations and clarify the bottlenecks and knots that need to be focused on removing, thereby proposing specific solutions in the coming time.

Innovation in thinking, perception, strategic transformation

To continue promoting the role of propaganda work "going ahead - paving the way, accompanying - implementing" and mass mobilization work as "the responsibility of the political system", the General Secretary requested the Central Propaganda and Mass Mobilization Commission and the entire propaganda and mass mobilization sector nationwide to continue implementing the 10 key tasks assigned by the General Secretary at the meeting with the two Commissions before the merger. At the same time, renewing thinking, awareness, and changing strategies to meet the country's requirements in the new situation. There needs to be a roadmap and appropriate and drastic steps to innovate propaganda and mass mobilization work to meet the country's development requirements in the new situation.

The General Secretary also emphasized the importance of building a team of propaganda and mass mobilization cadres who are truly steadfast soldiers on the Party's ideological and mass mobilization fronts.

At the same time, intensify the struggle to protect the Party's ideological foundation. Build a team of sharp "pen warriors", create a series of articles with high fighting, educational and persuasive qualities.

Strengthen cyberspace monitoring, strictly handle acts of spreading false, distorted and destructive information. Promote the role of the people in monitoring, social criticism, practicing practical democracy, associated with fighting corruption and waste, especially "wasting time, trust and responsibility".

In addition, it is necessary to attach importance to the role of cultural and scientific work in the revolutionary cause of the Party and the nation. Culture, arts, science, education, etc. must truly become the guiding light, the solid foundation for the entire Party, the entire people, and the entire army to successfully implement the Party's strategic goals, contributing more and more to the cause of national development and, moreover, to human civilization.

Focus on propaganda about the 14th National Party Congress

In particular, regarding the top key tasks from now until the 14th Party Congress, the General Secretary requested the Central Propaganda and Mass Mobilization Commission to review the Party's directive documents on propaganda and mass mobilization work, and in the immediate future, focus on submitting the remaining 14 projects to the Politburo and Secretariat to ensure progress, efficiency and quality.

At the same time, it is necessary to focus on directing and orienting propaganda and press work on Party congresses at all levels and the 14th National Party Congress. The Committee needs to proactively monitor and grasp the situation of the people and public opinion related to the Congress, effectively organize the collection of opinions and synthesize public opinions on the draft documents of the 14th National Party Congress. Further strengthen the work of monitoring, fighting and refuting wrong and hostile viewpoints, protecting the Party's ideological foundation, especially in the period before, during and after the 14th National Party Congress.

In addition, promote propaganda, create social consensus, arouse and promote the aspiration for national development of people and businesses, both at home and abroad; satisfy the desire to contribute of talented people and the nation's vitality in all classes of people, so that the wave of patriotism and love for the nation is strong, practical, and spreads widely.

Continue to innovate the way of organizing and implementing resolutions, reduce conferences, increase practicality, apply technology, and digital transformation to bring the Party's policies and guidelines deeply into the hearts and minds of every cadre, party member, and people.

Step up propaganda to celebrate the 100th anniversary of Vietnam Revolutionary Press; the 80th anniversary of the successful August Revolution and the National Day of the Socialist Republic of Vietnam...

Focus on widely disseminating the country's achievements after 80 years and the goals of economic growth and national development in the new era; on important directions, conclusions, and policies of the Party and State on streamlining and reorganizing the apparatus of the political system.

The General Secretary emphasized that the system of agencies doing propaganda and mass mobilization work needs to focus all their efforts on propagating and mobilizing union members, association members and people of all walks of life to "correctly understand, grasp and highly agree" with policies and guidelines on streamlining and reorganizing the apparatus, merging administrative units, amending and supplementing the 2013 Constitution and perfecting the legal system...

In particular, it is necessary to promptly evaluate the effectiveness, research and direct the construction of media platforms about Vietnam to international friends to promote the country's image, provide official information from within the country to countries, organizations and people in the region and the world, affirming the increasingly high role and position of Vietnam in the international arena.

The Central Propaganda and Mass Mobilization Commission needs to closely coordinate with the Vietnam Fatherland Front and socio-political organizations to ensure publicity, transparency, and promote the people's mastery. Promote the "Skilled Mass Mobilization" movement in a practical direction, associated with patriotic emulation movements, building and developing the socio-economy, in which private economic development is the most important driving force; towards building a civilized and modern society associated with the work of hunger eradication and poverty reduction, building new, modern and developed rural areas.

Resolutely implement the arrangement and streamlining of the apparatus

Reporting at the meeting, Mr. Lai Xuan Mon - Deputy Head of the Central Propaganda and Mass Mobilization Commission said: Since the merger, the leadership of the Commission, the team of cadres, party members, civil servants and workers have been united, unanimous, quickly stabilized their thoughts, and made efforts to focus on implementing key tasks.

Specifically, the organization has been resolutely reorganized and streamlined. After the merger, the number of department-level focal points has been reduced from 31 to 17 departments (achieving 45.2%); and the number of room-level focal points has been reduced from 33 to 7 rooms (achieving 78.8%). The total staff before the merger was 396; now after the merger and staff transfer, there are 310 staff remaining. As of early June 2025, 49 staff and employees voluntarily applied for early retirement, quit their jobs, and quit their jobs. The Working Regulations have been issued early; the overlap in functions and tasks of affiliated units has been reviewed and resolved promptly; and policies and regimes for staff have been resolved.

Proactively coordinate with localities to reorganize and streamline the apparatus of propaganda, mass mobilization, and local press agencies; promptly issue instructions and directives, and urge ministries, branches, and localities to reorganize press agencies in accordance with the direction of the Politburo and the Secretariat.

Actively participate in appraising and giving opinions on projects to rearrange and reorganize administrative units at all levels, build a 2-level local government model; rearrange socio-political organizations and mass organizations. Establish a standing unit to promptly receive and guide questions and suggestions on organizational apparatus from agencies, units, and localities.

The Central Propaganda and Mass Mobilization Commission has focused on implementing 17 projects on propaganda and mass mobilization work to submit to the Politburo and Secretariat in 2025. To date, 4 projects have been submitted. The Politburo and Secretariat have approved 3 projects. The remaining projects are being implemented on schedule.

Since the beginning of 2025, the Committee has advised and organized 2 National Conferences to disseminate the resolution with increasingly innovative and practical learning formats. In addition to online and in-person formats, information has also been organized directly on television channels, radio stations and on digital platforms, digital radio, traffic radio, etc. to directly reach listeners and viewers, helping to spread important content and core values ​​to the people, attracting the attention of international media.

Proactively grasp the situation of the people, public opinion and fight to protect the Party's ideological foundation. Regularly monitor, forecast, and grasp the situation of the people, thoughts, moods of cadres, party members and public opinion, especially at important times, major political events, and organizational restructuring work...