Ho Chi Minh City opens agricultural product market, bringing together OCOP (One Commune One Product) specialties from various regions.
The first-ever Binh Dong Regional Agricultural Products Market offers residents of Ho Chi Minh City the opportunity to purchase OCOP specialties and high-quality agricultural products at the end of the year.
The perfect shopping destination for year-end specialties.
To meet the shopping demands of the year-end season, the People's Committee of Binh Dong Ward organized the first "Regional Agricultural Products Market - Binh Dong" in 2025. The event took place on branch road No. 6, Ta Quang Buu Street, Ho Chi Minh City, aiming to promote characteristic products, agricultural products, and OCOP products to consumers and tourists.
The market is considered a familiar meeting place for city dwellers during the bustling year-end shopping season, a place to find quality regional specialties and traditional folk cakes with authentic flavors.
Diversification of agricultural products and OCOP products
The event brought together numerous stalls showcasing a wide variety of goods, from fresh produce and processed foods to local specialties and handicrafts. These products not only meet daily consumer needs but are also suitable choices for gifts during upcoming holidays and festivals.
This is an opportunity for localities, cooperatives, and small businesses to expand their markets, while also contributing to enhancing brand recognition for OCOP products and Vietnamese agricultural products.
A space for experiencing culinary culture.
Besides shopping, the market also creates a unique cultural and culinary experience. Visitors can participate in demonstrations, learn how to make traditional cakes, promote local craft products, and interact directly with producers.
According to the organizers, choosing the Binh Dong area, with its high population density and convenient transportation, is expected to attract a large number of locals and tourists, thereby stimulating consumption and creating a highlight for tourism and commerce in Ho Chi Minh City during the festival season.
The goal is to become an annual event.
Ms. Vu Yen Oanh, Vice Chairman of the People's Committee of Binh Dong Ward, said that the market not only connects supply and demand for goods and supports farmers, but also aims to build a cultural tourism destination. According to Ms. Oanh, this activity is expected to be held annually.
The event is expected to become a sustainable bridge between Vietnamese agricultural products and consumers, while also contributing to preserving and spreading the traditional cultural values of regions across the country.
