Crystal Bay's secret to attracting tourists

Lighthouse December 31, 2020 10:36

(Baonghean.vn) - Understanding, enhancing customer experience and dedicated service, Mr. Mehmet Kin, member of the Board of Directors, CEO of Cam Ranh Riviera Beach Resort and Spa (Riviera Resort) of Crystal Bay Group shared the secrets that make Crystal Bay's destinations attractive to tourists.

To keep visitors comfortable

PV: As soon as domestic tourism reopened, how did the Riviera Resort under Crystal Bay Group adjust its products to attract Vietnamese tourists, sir?
Mr. Mehmet Kin:From serving mainly Russian guests, we quickly had a strategy to serve Vietnamese guests as soon as the domestic tourism market reopened. Based on the All Inclusive service for Russian guests, we adjusted the meal menu and changed the entertainment activities to bring maximum satisfaction to Vietnamese guests. Our goal is to make visitors feel comfortable and relaxed with the most experiences, so that their vacation becomes memorable.

PV: Formed on rocky land, with many people's concerns about the possibility of success, but up to now, Riviera Resort is the top favorite destination for tourists to Khanh Hoa with room occupancy reaching over 90% and 30% of international visitors returning. In your opinion, what are the key factors that make the resort so attractive to tourists?

Mr. Mehmet Kin:First,It's about constantly analyzing customer feedback, listening, sensing, and adjusting. We know how to deliver what customers need and make them happy.
Monday,Our travel incentive program combines the best price and service. Travelers don't have to think about how to experience their vacation, we think for them.

Crystal Bayhas been created atRivieraeverything that tourists from the youngest to the oldest need: private beach, swimming pool, water park, kids club, delicious food and drinks all day, entertainment, spa… The dedicated strategy, focusing on tourists right from the design of destinations and resorts makes tourists feel the different service when coming to us.
TuesdayRiviera has a staff that always wants to bring the best experiences from love and heart to each visitor.
The above three factors combined with the strength of Crystal Bay Group's existing customer base and flexible product adjustments help Riviera attract tourists and always ensure room occupancy of 80 - 90% even during difficult times during the pandemic season.

Kết hợp hoàn hảo giữa trải nghiệm và nghỉ dưỡng chất lượng 5 sao, Riviera là điểm đến thu hút du khách.
The perfect combination of 5-star quality experience and relaxation, Riviera is an attractive destination for tourists.

PV: Can you elaborate on the differentiation strategy of sincerity and care to help tourists staying at Riviera feel comfortable?

Mr. Mehmet Kin:Always taking sincerity, dedicated attitude and heartfelt vibration as the core in service activities and in the way of treating customers is the operating principle of Crystal Bay.
At Riviera, we care for our resort as we care for and welcome our guests into our own home. Every time you come to Riviera, you will feel the warmth and love in every service.

A vacation filled with experiences with all-inclusive services

PV: Could you tell us more about the All Inclusive service that brings satisfaction to tourists throughout their journey at Riviera, sir?
Mr. Mehmet Kin:In Cam Ranh, only the resorts of Crystal Bay Group provide All Inclusive service. Many tourists are enjoying All Inclusive service, a product package connecting the utilities of Crystal Bay tourism ecosystem including transportation, resort, entertainment, shopping...

For foreign tourists choosing this service package, they will be able to relax on charter flights. From the airport, a car will pick them up and take them to the resort. From here, they will begin their meticulously designed and experience-filled vacation. Food and drinks are served from early morning to late afternoon. Guests can enjoy their vacation without worrying about extra costs. For domestic tourists, we provide a full package of services when they enter the resort, including free transportation to the city and free entertainment services.

Những hoạt động dưới sự hướng dẫn tận tình của hoạt náo viên mang lại sự hứng khởi cho du khách tại Riviera.
Activities under the enthusiastic guidance of animators bring excitement to visitors at Riviera.

PV: After Covid-19, Vietnamese tourists are warming up the domestic tourism market. What specific plans does Crystal Bay have to exploit this customer stream in the coming time, in addition to the strength of international tourists, sir?

Mr. Mehmet Kin:In the future, if Vietnam cannot welcome international visitors, we will continue our own strategies to wholeheartedly serve tourists. When the epidemic is completely controlled and commercial flights to other countries reopen, we will focus on attracting Russian and Korean visitors and we are very happy to serve visitors from many localities in the country.

As a tourism investor and developer with over 20 years of experience, Crystal Bay creates a diverse resort, entertainment and experience tourism ecosystem for tourists.

On the journey to turn tourists' dream experiences into reality, Crystal Bay and its partners develop entertainment and resort complexes with the All-in-one trend to meet tourists' needs to enjoy the most amenities in many new lands.
In Cam Ranh (Khanh Hoa) are Cam Ranh Riviera Beach Resort & Spa, Selectum Noa; Ninh Thuan with SunBay Park Hotel & Resort Phan Rang and Sailing Bay Ninh Chu; Quang Ninh with Van Don Heritage Road project... With the strength of existing customer flow, Crystal Bay welcomes millions of customers from Russia, Ukraine, Korea,... on charter flights to explore Vietnam. Along with expanding the Vietnamese customer market, Crystal Bay is proud to bring international 5-star standard experiences to tourists.


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