White Lion Beer accompanies 'Spring Flower Street Canh Ty 2020'
(Baonghean.vn) - This year's traditional Canh Ty New Year, the WHITE LION Beer brand of Masan Consumer Goods Joint Stock Company continues to be the main sponsor for the Canh Ty Spring Flower Street 2020 with the theme: "SPRING COLORS, GLORY" in Nghe An.
Following the success of the Nghe An International Culinary Culture and Tourism Festival in July 2019, on the occasion of the traditional Tet holiday of Canh Ty this year, the WHITE LION Beer brand of Masan Consumer Goods Joint Stock Company continues to be the main sponsor for the Spring Flower Street of Canh Ty 2020 with the theme: "SPRING COLOR, VIBRATION" in Nghe An.
This is the first time in Vinh city that a spring flower street has been designed with artistic and beautiful features, bearing the cultural significance of Nghe An, a land of "spiritual people" with lotus flowers, the flower symbolizing the Lotus Village, the hometown of President Ho Chi Minh, and green bamboo clumps, the symbol of the countryside in the North Central region...
 |
In addition, to create a continuous connection for the entire flower street, there will be small clusters of decorative flowers stretching along both sides of the road and rows of green trees decorated splendidly with bright strings of lights.
The Spring Flower Street of Canh Ty 2020 in Vinh City, Nghe An during the traditional Tet holiday is a project of cultural significance for the people of Vinh City, Nghe An in particular and tourists everywhere in general.
 |
| The rows of green trees along the road are decorated with colorful lights to make the 2020 Tet flower street more sparkling at night. |
The project is implemented by the WHITE LION Beer brand in collaboration with Nghe An Department of Tourism and Vinh City People's Committee.
1. Theme "Spring Colors of Vinh City"
Time: From January 14 to February 2, 2020 (20 days)
Location: Truong Thi Street - Vinh City - Nghe An
Project scale: With 1,000 m along both sides of Truong Thi Street, Vinh City is designed and decorated with many types of flowers, miniatures and LED lights, creating a brilliant scene on the day of Tet Canh Ty and sparkling on the first nights of the new year 2020.
2. White Lion Beer is a beer brand of MasanConsumerHoldings (HNX-UPCoM: MCH), a subsidiary of Masan Group Corporation, the largest food and beverage company in Vietnam, leading in the seasoning, convenience food and beverage industries. MasanConsumerHoldings' product portfolio includes brands trusted by Vietnamese consumers such as Chin-Su, Nam Ngu, Tam Thai Tu, Kokomi, Omachi, Vinacafé, Wake-up, Wake-Up 247, Compact, White Lion Beer, Vinh Hao and Quang Hanh.
