On average, Vietnamese people can consume 265 million liters of beer per month.
The report on industrial and commercial activities in May 2016, recently released by the Ministry of Industry and Trade, shows that domestic beer output in May reached 308.8 million liters, compared to about 206 million liters in April.
In the first 5 months, the amount of beer produced in Vietnam reached 1.323 billion liters, an increase of 5.7% compared to the same period in 2015. According to this data, on average, Vietnamese people can consume 265 million liters of beer per month.
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The country currently has nearly 130 beer production facilities with a total capacity of 4.8 billion liters. |
According to the Ministry of Industry and Trade, according to the business cycle, the demand for beer and soft drinks is increasing sharply in the summer, causing beer sales of enterprises to increase sharply. Domestic factories are also increasing their operating capacity to meet consumer demand.
The current excise tax rate on beer is 55% and will increase to 65% in 3 years, but domestic beer consumption is still increasing.
According to statistics from the Vietnam Beer, Alcohol and Beverage Association (VBA), Vietnamese people consumed 3.4 billion liters of beer in 2015. Of which, the "giant" Sabeco alone, an enterprise that accounts for 43% of the country's market share, supplied the market with 1.52 billion liters.
Due to the special consumption tax increase of 5% from January 2016, domestic manufacturers said that they have to calculate to increase the price of their products to compensate for costs and taxes. According to the calculation of Sabeco, the company that accounts for 43% of the domestic beer market share, the price of Saigon beer will increase by about 5%.
Also according to VBA, in the coming time, in addition to tax increases, domestic beer production enterprises are facing many ways to invade the market through association and acquisition of foreign enterprises.
Not to mention, beer import tax reduced to 0% as soon as the Trans-Pacific Partnership Agreement (TPP) comes into effect, further increasing pressure on domestic beer producers as they have to compete directly with imported beer.
Currently, the country has about 129 beer production facilities, with a total capacity of about 4.8 billion liters per year, enough to supply domestic consumption. However, each year Vietnam still imports about 3 million liters of beer, while exporting 70 million liters.
According to VNE
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