'Master key' in building new model rural areas in Nam Dan
Nam Dan district was recognized as the first new rural district in Nghe An province (in 2017). This is one of four districts nationwide selected by the Government to pilot the construction of a model new rural district in the period of 2018 - 2025. With the support of all levels and sectors, the district creatively organized "Smart Mass Mobilization", mobilizing the combined strength to achieve the set goals.
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Involvement of the political system
The task of building a new model rural area has become the core content in the direction of building "Smart Mass Mobilization" models of the Steering Committee of the "Smart Mass Mobilization" movement in Nam Dan district and the grassroots. All levels in Nam Dan district have launched movements to build blocks, hamlets, headquarters, schools, residential areas, "Bright - green - clean - beautiful" roads; build standard gardens, new rural model gardens and OCOP products; change the structure of crops and livestock, increase the application of science and technology and linkage in production...
Nam Dan district takes the example of "Words go hand in hand with actions", pioneering actions of cadres, party members and prestigious people in the community to spread. At the same time, in the implementation process, all levels focus on promoting the people's mastery, well implementing the motto "People know, people discuss, people do, people check and people benefit", creating strength from the people, promoting emulation movements in labor and production.
From 2020 to now, the political system at all levels in Nam Dan district has built 950 "Skilled Mass Mobilization" models in all economic, cultural - social, defense - security, and political system building fields. These models have contributed to promoting the implementation of the criteria for a model new rural district.

With the internal strength of local people, many communes have connected and mobilized contributions from children far from home, in which, many people supported tens of millions to billions of VND to build their hometown. Typically, Mr. Le Nam Khanh's family (Kim Lien commune) supported 5 billion VND to build a hamlet cultural house. Mrs. Le Thi Huong's family (Trung Phuc Cuong commune) supported 3.5 billion VND to build a hamlet cultural house and upgrade the football field.
The family of Mrs. Nguyen Thi Thanh Lam (Nam Kim commune) donated 2.1 billion VND to build the cemetery for martyrs in the commune and to upgrade and renovate Lo pagoda. The family of Mr. Vuong Dao Cuong (Khanh Son commune) donated 2 billion VND to build roads, village gates and the commune cemetery...
Or in Nam Linh commune, Mr. Nguyen Giang Vo's family supported 2.5 billion VND to build roads and Mr. Phan Thanh Hai's family supported 900 million VND to build bridges and inter-commune roads. In Nam Cat commune, Mr. Nguyen Van Chinh's family supported 900 million VND to build a hamlet cultural house and Mr. Hoang Dang Hanh's family supported 500 million VND to build hamlet concrete roads...
From 2019 to present, the whole Nam Dan district has mobilized more than 630 billion VND from the people; donated more than 42 thousand m2land; remove nearly 30 thousand m2fence and people contributed more than 61 thousand working days to build their homeland.

Bright spots of "Skilled mass mobilization"
Responding to the movement to build new rural model roads launched by Nam Dan district, many residential areas in the district have actively mobilized people to donate land, dismantle fences, contribute working days and contribute money to renovate village roads and alleys. The whole district has 76 beautiful roads, of which 20 roads have won the "Bright - green - clean - beautiful model road" award. Typically, Kim Lien, Nam Giang, Nam Linh, Nam Nghia, Nam Cat, Xuan Lam communes... have built many beautiful roads.
In Nam Giang commune alone, in order to build open, green, clean and beautiful roads, the Commune New Rural Area Steering Committee and the Mobilization Committee in the hamlets have actively propagated and mobilized people to actively take care of the landscape of their homeland. Many households invested tens of millions of dong to build stone-paved fences, paint murals on fences, build flower pots, plant pearl plants, and build family flagpoles.
Thanks to that, in Nam Giang commune, some inter-hamlet roads have become model addresses, welcoming many delegations from localities inside and outside the district to visit and share experiences.

In Nam Linh commune, from a commune at the bottom of the district's new rural commune list, after only 2 years, this locality has risen to become a typical advanced new rural commune of the district. To achieve such results, the political system in Nam Linh commune has known how to "choose the work, choose the people, and choose the effective way to organize implementation".
Identifying traffic as a "difficult" criterion, but a criterion that needs to be "prioritized" and determined to implement, Nam Linh commune established 3 "Skilled Mass Mobilization" teams led by comrades from the Standing Committee of the Commune Party Committee to directly mobilize people to join forces.
With the motto "slow and steady wins the race", when the people were not yet in agreement, the government explained and mobilized. In 2023 alone, the entire Nam Linh commune had 157 households voluntarily donating nearly 2,000m2land; dismantled more than 2.6 km of fences, 27 ancillary works; contributed 11 billion VND to build 13.5 km of roads.

After the merger of hamlets and blocks, the construction of cultural houses that meet the requirements is an urgent task for communes and towns. However, after 3 years of efforts to mobilize resources, up to now, the whole Nam Dan district has built and upgraded 156/156 hamlet and block cultural houses according to the set standards; of which, 37 new houses were built, each cultural house worth 3-7 billion VND; 103 hamlets and blocks have installed outdoor sports equipment.
Hamlet 3, Nam Thanh commune - the leading unit in mobilizing social resources to build cultural and sports facilities, has become a typical cultural hamlet model at the provincial level in 2023. Hamlet 7, Xuan Lam commune is also assessed as a unit that has done a good job of socializing to synchronously complete cultural facilities and sports equipment at the cultural house to serve the people.

After more than 5 years of implementing the "One Commune One Product" (OCOP) Program, Nam Dan district has shown that there are many effective ways to do it. The district requires localities to carefully consider and select products for sustainable development during the direction process, not to follow trends or "do it for the sake of it".
In addition to the responsibilities of product manufacturers, specialized units at district and commune levels also participate in supporting the completion of product cycles and standards.

By doing so, currently, all 19/19 communes and towns of Nam Dan district have OCOP products with a total of 80 products meeting 3-star and 4-star standards. Notably, many OCOP products of Nam Dan district have value and are widely spread in the market, such as products made from lotus, soy sauce, tapioca starch, turmeric powder, etc.
Through the implementation of the "Smart Mass Mobilization" models associated with the construction of advanced and exemplary new rural areas, Nam Dan district has contributed to becoming the leading unit in the province in terms of the number of communes meeting advanced new rural standards with 15/18 communes and 7 communes meeting exemplary new rural standards. The district has also completed 37/42 contents of the 5 criteria of the new rural district on "Culture associated with tourism".