The 'golden key' to Tứ Phương Foods establishing a sustainable brand.

NM-LT July 28, 2023 11:16

(Baonghean.vn) - Despite facing the impact of the pandemic and the overall economic situation, Tứ Phương's sustainable development orientation, efforts to adapt, and leveraging its own internal strengths are the "key" to weathering the storm and affirming its sustainable brand.

The pandemic and its consequences have posed a difficult challenge for businesses, especially small and medium-sized enterprises (SMEs). To support the province's business community in weathering the storm and achieving sustainable development, Nghe An province has implemented many feasible solutions, including efforts to improve the investment and business environment and strong administrative reforms. The province has issued Resolution No. 05/2021/NQ-HĐND dated August 13, 2021, of the Provincial People's Council on promulgating regulations on some investment support policies in the province, giai đoạn 2021 - 2025; and Decision No. 235/QĐ-UBND dated January 24, 2022, of the Provincial People's Committee on approving the Project "Reforming the investment and business environment, improving the effectiveness of investment attraction in Nghe An province, giai đoạn 2021 - 2025".

Thanks to this, in 2022, despite facing many difficulties and challenges due to natural disasters and epidemics, Nghe An's economy still maintained a relatively high growth rate of 9.08%; ranking second in the North Central region and 22nd nationwide.

With the active support of the province and the leveraging of the businesses' own internal strengths, the business community in Nghe An province, especially small and medium-sized enterprises, has gradually overcome difficulties, stabilized, and developed.

Tu Phuong Food Joint Stock Company is one such example. Firmly committed to further strengthening the Tu Phuong brand, as evidenced by its products such as fermented pork sausage, veal sausage, and 7-minute hot sausage, Tu Phuong has overcome difficulties, effectively leveraging its internal strengths, turning challenges into opportunities; successfully restructuring the business and innovating to continue its growth.

bna_Tứ phương.jpg
Tu Phuong Food Joint Stock Company focuses on improving production and enhancing product quality to serve customers. Photo: PV

GrandfatherBui Dang PhuongButDirector of Tu Phuong Food Joint Stock CompanyHe affirmed: “Having invested a large sum of money in building the factory and production equipment, and facing the general difficulties, we determined that we had to transform ourselves to rise above them. With the foundation of the Tu Phuong brand, we have focused on innovating management thinking while applying science and technology to improve production and reinvent ourselves; with the determination to fulfill our mission of bringing “Quality - Safe - Convenient” food to every home.”

With the goal of creating high-quality products, the company focuses on investing in the machinery and equipment of its production plant, upgrading to modern machines that meet the current and future production needs of the business.

The production process ensures the "gold standard": From sourcing raw materials from reputable suppliers to ensure freshness and cleanliness, to processing, guaranteeing nutritional value, food safety and hygiene, and proper storage until the product is distributed to consumers. All production stages at the factory are strictly controlled by the ISO9001 and HACCP quality management systems that the company applies.

bna_ sản xuất dò.jpg
The production process adheres to "gold standards," and is strictly controlled by the ISO9001 and HACCP quality management systems. Photo: PV

At the same time, with the desire to bring convenience to household chores and meet modern consumer needs, Tu Phuong Foods has researched and produced new products such as: Tu Phuong 7-minute hot sausage, Tu Phuong candied spring rolls (sterilized spring rolls).

Tứ Phương food products are manufactured on modern machinery lines, following a closed-loop process, ensuring food safety and hygiene while retaining familiar flavors by adhering to traditional recipes. Tứ Phương's new products are increasingly trusted by customers for their delicious taste, convenience, and safety.

bna_ nem.jpg
Tứ Phương's 7-minute-hot pork sausage and Tứ Phương's sweet and sour spring rolls are gradually winning the trust of consumers. Photo: PV

Having overcome difficult times, Tu Phuong Foods has now firmly established itself as a brand of clean food for the health of the Vietnamese community; specializing in the production, export and import of meat and seafood products (sausages, fish cakes, pork sausage, veal sausage...).

Currently, products from the Tu Phuong Food brand are widely distributed nationwide through supermarkets, grocery stores, convenience stores, etc., and are loved and highly appreciated by consumers for their quality.

Tu Phuong Foods not only inspires confidence in many diners but also participates in numerous large-scale food festivals nationwide and regionally, creating a unique characteristic in the culinary culture of Nghe An province. The Tu Phuong brand has been recognized by the Intellectual Property Office with the award for reliable product, perfect service, and preferred brand in 2019.

Learn more about Tu Phuong veal sausage.

government:https://thucphamtuphuong.com/

Hotline: 1900 989937

0 0 0
x
The 'golden key' to Tứ Phương Foods establishing a sustainable brand.
Google News
POWERED BYFREECMS- A PRODUCT OFNEKO