10-year journey of developing a famous taxi brand in Nghe An
(Baonghean.vn) - In the context of being established later, the transportation market is fiercely competitive, the reputation and brand affirmed in Nghe An market over the past 10 years have proven the service quality and leading position in the taxi service business of Van Xuan Taxi.
Affirming the brand through difference
The symbolic white and blue colors along with safe and professional journeys have left an impression of the prestigious and friendly taxi company with the people of Nghe An - Van Xuan Taxi over the past decade.
As a loyal customer who has been with Van Xuan taxi for many years, Ms. Nguyen Thi Binh (Quan Bau ward, Vinh city) shared: "I often use Van Xuan taxi for trips back to my hometown and for work when needed. Because the company has good service quality (good vehicles, style, professional and dedicated service attitude), reasonable prices, and many meaningful customer support and gratitude programs."
 |
| The reputation and brand of Van Xuan Taxi have been affirmed in Nghe An market over the past 10 years. Photo: Dinh Nguyet |
To become a close "companion" of passengers, affirming the prestige and brand of the leading taxi company in Nghe An is a journey of determination to "join hands and hearts" to overcome challenges of the company's collective with the same passion over the past 10 years. Since its inception (May 23, 2008), Ha Vinh Trading and Tourism Joint Stock Company has developed a taxi brand (franchised by Van Xuan Ha Noi), with countless difficulties.
Overcoming market challenges, in difficult economic times and fierce competition, the "key" to success of Van Xuan taxi is its business philosophy: Always focusing on creating a difference in service quality and ensuring benefits for the purpose of bringing satisfaction and trust to customers.
Identifying human resources as the "backbone", the decisive factor in service quality, the company always cares about the lives of employees; with good policies and treatment regimes. At the same time, it encourages and promotes capacity, focuses on training to improve qualifications and customer service skills for the staff. Thanks to that, up to now, the company has attracted 450 employees with an increasingly professional and dedicated service style for the benefit of customers.
 |
| Van Xuan taxi driver team with increasingly professional and dedicated service style. Photo: Dinh Nguyet |
In order to serve customers best, the company focuses on investing in vehicles of all types. The company renews the vehicle model and performs periodic maintenance. In particular, Van Xuan is the pioneer taxi service business unit in Nghe An owning imported vehicles... From 17 vehicles since the first days of establishment, the number of vehicles of the company has now reached 300 vehicles. All vehicle models are full versions according to the manufacturer's standards; ensuring a safe journey for customers.
Not only striving to make a difference in service quality, Van Xuan taxi also leaves an impression on customers with meaningful customer care and gratitude policies.
One of the special gifts for customers on the occasion of the company's 10th anniversary is a 10% discount program for customers using Van Xuan's services from November 3 to November 30. At the same time, every month, the company implements customer appreciation programs such as: giving free taxi cards from 50,000 VND or more to customers who make 20 trips/month or more; 5-10% discount for long-distance trips from 40km or more, up to 80% discount for return trips for long-distance trips, giving gifts on holidays to regular, long-term customers...
 |
| Van Xuan Taxi is the first taxi company in Nghe An province to be awarded the "Golden Steering Wheel" award by the National Traffic Safety Committee for three consecutive years 2015, 2016, 2017. Photo: PV |
With the motto of “Safety – Convenience – Savings”, Van Xuan’s efforts to ensure the interests of customers have been recognized by the trust of “customers” for the company. More and more customers choose to use Van Xuan taxi service, with 1 million passengers/year.
The success of the famous taxi brand of Nghe An - Van Xuan is also marked by proud milestones: Being the first taxi company in the province to be awarded the "Golden Steering Wheel" award by the National Traffic Safety Committee - an award honoring drivers and transport businesses with many contributions to ensuring order and traffic safety, for three consecutive years 2015, 2016, 2017; Certificate of Merit from the Provincial People's Committee, Provincial Labor Federation for outstanding achievements in transport business activities; Certificate of Merit from the General Department of Taxation...
Founding member of Vietnam Taxi Alliance
The context of international economic integration, market opening, and the rapid increase of technology taxis are posing great challenges for taxi service businesses.
Keeping up with the development trend of the 4.0 technology era, Van Xuan taxi applies new technology, innovates business methods, to improve service quality, focuses on implementing customer care and gratitude programs...; to solve the "difficult problem" of the market, meeting the increasing needs of customers.
 |
| Mr. Thai Khac Trung - Chairman of the Board of Directors of Ha Vinh Company Limited with invited guests and partners celebrated the 10th anniversary of Van Xuan Taxi and launched the Vietnam Taxi Alliance. Photo: PV |
Van Xuan's breakthrough is to becomefounding member ofVietnam Taxi Alliancewith nearly 15,000 vehicles covering 45 major cities and provinces nationwide. Vietnam Taxi Alliance marks the strategic cooperation between Van Xuan Taxi and traditional taxi companies.
Accordingly, units with good brands, good drivers, good vehicles and good finances "join hands" to provide high-quality transportation services to customers; contributing to increasing strength and long-term competitive advantages for alliance members with the company.
Along with that, the companydeploying smart taxi calling systems "Taxi Van Xuan" and "Emddi",ensure speed, safety and the highest level of benefits for customers using taxis of the alliance members with the company. These applications help people easily call a car by operating on smartphones, quickly connect with drivers to get information about the car the customer requests, control fares, make electronic payments in the system...; to ensure benefits as well as bring customers the highest satisfaction and safety in Nghe An in particular and nationwide in general.
 |
| Image of smart car calling system "Taxi Van Xuan". |
Sharing about the future development orientation, Mr. Nguyen Xuan Dat - Director of Ha Vinh Trade and Tourism Joint Stock Company affirmed: Van Xuan Taxi constantly improves service quality, always dedicated and ensures customer benefits, putting customer benefits at the center is the "golden rule" in business to create the Van Xuan brand. We always strive to serve customers better and better; affirming the position of the leading taxi brand in Nghe An".
VAN XUAN TAXI NGHE AN
Page:https://www.facebook.com/taxivanxuan.nghean/
Tel: 02383 98 98 98/ 02383 68 68 68
