More than 1,500 Prudential customers contribute social security packages to the poor in Yen Bai and Soc Trang

Bringing a warm and prosperous Tet to thousands of people in difficult circumstances

Every year, the program “Rice Support - Sending Love” is implemented by Prudential to share difficulties and help people in difficult circumstances in many localities. Being two poor districts affected by floods and home to many ethnic minorities, Mu Cang Chai district (Yen Bai) and My Xuyen district (Soc Trang) were chosen by Prudential and the Central Red Cross Society as one of the “destinations” of this year’s journey.

Unlike usual, this year's program is even more meaningful with the participation of Prudential customers. Launched in August, PRURewards members have contributed their reward points to An Sinh Bank. From the total number of points contributed by members, the program will convert into the corresponding number of social security packages.

Accordingly, after 4 months of implementation, the program has had 1,525 customers contributing equivalent to nearly 200 social security packages, each worth 500,000 VND. Through the Red Cross, Prudential will give the customers' contributions to the poor and disadvantaged people in the two above-mentioned localities on the occasion of Lunar New Year 2024.

It can be said that the program is a bridge to help customers join hands to act, spread the message of love, humanity, and share difficulties with those in need of help.

Ms. Nguyen Hai Lan (48 years old, Hanoi), an active customer participating in the program, said: “With the PRUrewards point exchange, my charitable wish has come true. The program has also spread more widely to other customers thanks to the implementation and reputation of Prudential. Through that, everyone has been able to join hands to bring Tet to those in difficult circumstances.”.

Feeling about the meaning of participating in the program, Ms. Ngo Thi Nhung (49 years old, Hanoi) said: “With me,Prudential's meaningful charity activities are a bridge to help customers like me have the opportunity to share and help the less fortunate in society. Each conversion point is small, but if everyone joins hands to contribute, the results will be even greater, helping people in need to celebrate Tet more fully.”.

Spread the spirit of volunteerism and charity

Not only investing in sustainable community development projects, Prudential also wants to launch and encourage the participation of each individual in these meaningful activities. 2023 becomes a bright spot when each of Prudential's community responsibility activities has positive contributions from customers, consultants, and employees of the Company.

To date, more than 3,000 customers have participated in contributing to community activities initiated by Prudential through the redemption of PRURewards points. Previously, in 2022, the activity “Join hands with Prudential - Giving standard helmets to students"has called for more than 1,500 customers to participate, contributing more than 1,200 gifts of standard helmets, backpacks, and Traffic Safety game books for students. At the launching ceremony of the "Safe to School" project at Ha Bau Primary School (Gia Lai) held in mid-November, the school received 800 helmets for students from this donation activity.

In addition, during the An Concert night for customers in Hanoi and Ho Chi Minh City, from the initiative of using e-tickets instead of paper tickets, customers joined Prudential in saving 500 million VND to contribute to the project "Going to school safely". This amount of money is used to renovate the traffic infrastructure around Son Thanh Primary School (Quang Ngai), creating better conditions for 600 Hre ethnic students studying here.

More than 700 employees, General Agency Office Directors and consultants of Prudential have put on the red volunteer shirts, contributing more than 2,500 hours in free teaching activities on financial management for primary school children at SOS Children's Village, charity classes...; repainting SOS Go Vap Kindergarten, coordinating traffic safety in the "30-day Safe Walking Campaign with Gumball" and many other meaningful activities throughout 2023.

Prudential sincerely thanks you for your contributions.Customers, theOlder brotherMs. Director of General Agent Office,consultant andCompany employees for sustainable community development projectsin the past time. Those contributions not only create the success of the projects, but also help spread the spirit of "When NEEDED, we are there for each other" that Prudential wants to send tocustomers, thepartners and community

Mr. Tran Thanh Phong - Deputy General Director of Marketing of Prudential

Ms. Phan Thuy My Khanh (48 years old, Binh Duong) said that she will continue to participate and respond to activities initiated by Prudential: “I hope that in the future, Prudential will have more charity activities so that I and other customers have the opportunity to help those in difficult circumstances improve their lives and believe in a bright future.”.