Nghe An Online - Humane, reliable, and timely.
On January 2nd, 2008, the Nghe An Newspaper website officially launched at www.baonghean.vn. To date, after one year of operation, Nghe An Online (NAO) has served over 2.4 million visitors.
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NAO's readership is diverse. |
In addition to focusing on providing information related to the socio-economic development of Nghe An province, the "specialty" of Nghe An Newspaper is its vivid, live images from the scene, many of which cover security and order issues, and sections on culture and society, which have made Nghe An online more popular among readers.
From having readers primarily from provinces and cities within Vietnam, the website now receives millions of visits from numerous countries and territories worldwide, accounting for over 49% of total visits. The largest number of visitors come from the United States, Germany, the Czech Republic, South Korea, Russia, France, and others.
In its first year of service, Nghe An Online received thousands of letters from all over the country, offering feedback, suggestions, and information. Many letters expressed joy at the launch of Nghe An Online and contributed valuable ideas to help the newspaper grow stronger. Some seemingly "virtual" opinions from readers were verified by Nghe An Online, leading to the successful creation of many impactful articles. For example, after publishing a report on the tragic tunnel collapse accident at the Ban Ve Hydropower Plant construction site (Tuong Duong), Nghe An Online received hundreds of letters expressing grief and sharing the pain with the victims' families, both spiritually and materially.
During the flash floods in Que Phong, NAO became an important information channel for readers to reach out to and share their support. Reader Nguyen Van Long (Minh Tan town - Kinh Mon - Hai Duong) suggested to NAO: "Could the newspaper film video clips of the affected areas and provide us with the addresses of charity recipients in Que Phong so we can send gifts directly?"
A very large and important readership for NAO is young people. This readership is incredibly diverse, ranging from students to business owners, from officers and soldiers in the security and defense forces to engineers and officials in various agencies and enterprises. For students, NAO also serves as a bridge. Nguyen Thi Ha An, a literature student at Phan Boi Chau High School, shared: "I often visit the online version of Nghe An because it has many good articles, diverse sections, and importantly, it's the newspaper of Nghe An province."
Several young entrepreneurs, such as Mr. Cao Hai Quang (Deputy Director of Hong Ha Computer Company) or Mr. Vu Tan Ha (Director of SJK Co., Ltd.), visit NAO quite frequently. Mr. Ha said: "We read NAO to find information related to the province's new policies and plans, upcoming investment projects, and other economic information."
There are many memorable moments between online journalists and readers. Often, NAO becomes a forum for readers nationwide to debate unresolved issues. For example, an article about the customs of the Thai people in Western Nghe An became the subject of a debate that lasted for months. Some readers from afar have also asked NAO to act as a bridge to facilitate direct investment in their hometown. For instance, reader lofurniture@yahoo.com.vn wrote to us: "As a long-time resident of Nghe An, currently living in Phu Yen, I would like to ask your newspaper about some investment incentives in the Anh Son mountainous region for the production of export-oriented wooden furniture. Currently, our company produces tables and chairs for export to the EU, the US, Canada, etc. As a son of Nghe An who has been away from home for a long time, we want to do something to show our gratitude to our homeland..."
As 2008 ends and 2009 begins, Nghe An Online will undoubtedly present a different, more responsive, humane, and practical version to our readers. Many programs are underway, and these will be key highlights of Nghe An Online, aiming to better serve our readers in the coming years. Humanity, reliability, and timeliness are the criteria Nghe An Online strives for, bringing us closer to our readers.
Tran Hai



