Launching an integrated communication campaign to provide reproductive health/family planning services in 2015.

(Baonghean.vn) - On the morning of February 6th, in Quang Thanh commune, Yen Thanh district, the Population and Family Planning Sub-Department held a ceremony to launch a campaign integrating communication and provision of reproductive health care and family planning services to disadvantaged areas and densely populated areas with high birth rates in 2015. Mr. Ho Chi Hung, Deputy Director General of the General Department of Population and Family Planning, along with representatives from the Provincial Fatherland Front Committee and representatives from several departments and agencies, attended the event.

Parade at the launch ceremony

In 2015, Nghe An province organized the campaign in 151 communes in particularly difficult mountainous areas and densely populated areas with high birth rates. The campaign aimed to strengthen propaganda, mobilization, and support to improve the quality of reproductive health and family planning services for the people, contributing to the successful achievement of assigned plan targets.

According to the plan, this year's campaign will set specific goals such as: ensuring the basic implementation of family planning targets, achieving at least 50% of the sterilization target; 60% of the intrauterine device insertion target; 60% of the injectable and implantable contraceptive target; ensuring that at least 90% of couples of reproductive age, adolescents, and young people in the area receive counseling and information on reproductive health, family planning, and population services.

Beat the drums to launch the campaign.

Overview of the launching ceremony

To successfully achieve the campaign's objectives, at the launching ceremony, the Provincial Fatherland Front Committee called on the Health and Population sectors to implement several comprehensive solutions, such as effectively organizing propaganda and mobilization activities, diversifying content and forms to suit different target groups, and combining community and direct communication. They also emphasized integrating campaign propaganda and mobilization into the activities of various departments, agencies, and organizations to ensure active participation from all levels and sectors. Furthermore, they called for mobilizing mobile propaganda teams, population collaborators, and village and commune organizations to conduct direct propaganda and mobilization efforts targeting specific groups at the household level and priority groups for family planning, such as women of childbearing age, couples with only female children, and those in religious and coastal areas. This included combining communication with counseling and providing timely family planning services.

In addition, the campaign should be linked to public awareness campaigns and the signing of commitments by citizens to implement population and family planning policies as prescribed. Simultaneously, it is necessary to strengthen inspection and supervision of the implementation of population policies and strictly handle cases of violations of population policies as prescribed.

Giving gifts to families receiving government assistance and impoverished households on the occasion of the Lunar New Year.

Delegates visited the service deployment site at Quang Thanh Commune Health Station.

On this occasion, the Provincial Steering Committee for Population and Family Planning presented gifts to the People's Committee of Quang Thanh commune, and also gave 22 gift packages to policy beneficiary families, poor households, and households that have effectively implemented population policies in Quang Thanh commune.

Earlier, on the evening of February 5th, the People's Committee of Yen Thanh district also organized a cultural exchange event to celebrate the 2015 population campaign.

My Ha