Movie 'Come home, my child' earns huge advertising revenue of nearly 200 billion VND

"Come home, my child" is a hot movie on television.

“Come home, son” is a TV series that is as hot as “The Judge” or “Living with Mother-in-law” that were previously broadcast. Each episode or preview shared on the fanpage attracts a huge number of views and comments.

According to the advertising price list of the Advertising and Television Services Center, Vietnam Television, with an advertising duration of about 8 minutes per episode, the producer of “Come home, my child” earns about 1-1.5 billion VND. With the increase of 17 episodes from 68 to 85, it means that the station will earn about 85 - 125.5 billion VND in advertising revenue.

In addition, the amount of sponsorship from brands and trademarks to appear directly in the film is not small. Therefore, many people estimate that the film "Come home, my child" can earn up to nearly 200 billion VND from advertising.

A tear-jerking scene from "Come home, my child".

Previously, the movies “The Judge” and “Living with Mother-in-law” also shocked people because of the huge advertising prices before and during each episode.

Specifically, according to the price list of the television service information page, the station offers the price for each advertising slot during the showtime of the movie "Living with Mother-in-law" (VTV1 channel, at 8:45 p.m. - 9:35 p.m. in the Feature Film section on Wednesday and Thursday) at 90 million VND/10 seconds, 108 million VND/15 seconds, 135 million VND/20 seconds and 180 million VND/30 seconds.

Meanwhile, to advertise before the movie “The Judge”, brands will have to spend from 95 to 190 million VND. Specifically, the prices for 10-second, 15-second, 20-second and 30-second advertising slots before the movie “The Judge” are: 95 million VND, 114 million VND, 142 million VND and 190 million VND respectively.

To have their brand and brand name appear in the movie, customers will have to pay 100 million VND for a 10-second advertisement, 120 million VND for 15 seconds, 150 million VND for 20 seconds and 200 million VND for 30 seconds.