Supermarkets and stores launch 'same price storm' campaign on Black Friday

Many supermarkets and stores are selling products for only 25,000 to 299,000 VND to celebrate the biggest shopping day of the year in the US.

This year, "Black Friday" falls on November 24. If in previous years only online stores or a few places "followed" this day, this year in the Ho Chi Minh City market, large supermarket chains have also stepped up their response campaigns.

At the Co.opmart and Co.opXtra supermarket chains, from November 21 to November 26, this supermarket will pilot the form of simultaneous discounts as strong as possible for a series of essential items in the style of "Black Friday" in the US. The biggest discounts are on laundry detergent, shampoo, dishwashing liquid, shower gel, electric kettles, kitchen utensils and stainless steel pots, men's and women's fashion, gas stoves, mops, non-stick pans, bed sheets, underwear, toilet cleaner...

This year, supermarket chains in Ho Chi Minh City responded to America's "Black Friday" for the first time.

“This is the first year we have tried this form and hope it will create a good effect. In fact, we want to reduce the price even more, but due to the regulation that the discount cannot exceed 50%, we are limited,” said a representative of Saigon Co.op.

StillAt Big C, this supermarket chain also organizes a special sale "Black Friday" on November 24, 25, 26, focusing on deep discounts of up to 50% on dozens of household products, fashion, fast-moving consumer goods and fresh food. In addition, during the golden hours from 8:00 p.m. to 10:00 p.m., there will be 20 types of products such as clothes, shoes... priced at only 25,000 - 99,000 VND.

Deeper discounts than supermarket chains, clothing stores and online supermarkets are also massively implementing the "same price storm" program for T-shirts and jeans for only 99,000 VND instead of 400,000 - 500,000 VND as usual.

At the famous fashion store on Hai Ba Trung Street (District 3), this unit also reduced prices up to 70% for all products for 3 days from November 23 to 25. The prices of items only fluctuate from 79,000 - 199,000 VND.

The store representative said that this is the second year the store has responded to “Black Friday”. While last year the store only discounted some items, now it is implementing a “storm price” campaign for all items. Revenue is expected to double compared to last year.

Besides fashion and household items, some beauty systems also open "Grand parties with the same price of only 199,000 VND" for high-end beauty services such as melasma treatment, ultrasound fat reduction, breast augmentation...

In addition, many online shopping sites are also offering discounts of 20 to 70% on all items, some even offering free shipping.

Last year, on this day, shopping malls in Ho Chi Minh City and Hanoi also had massive promotions. As soon as the shopping malls opened, people flocked to grab the opportunity to shop as brands simultaneously reduced prices. They lined up to wait their turn, with some customers waiting 1-2 hours to buy their favorite products./.

According to VNE