TH true MILK A2 fresh milk: Product from the "special" dairy cow herd of TH Group

Phu Huong December 4, 2018 18:50

(Baonghean.vn) - With the launch of sterilized A2 fresh milk under the TH true MILK brand, consumers have more opportunities to choose a premium natural food with many superior properties, suitable for the whole family.

A2 milk is one of the newest technologies in the dairy industry and has only appeared since the early 2000s in developed markets around the world such as the US, Australia, UK, New Zealand...

The product is a testament to TH's technological and breeding capabilities in separating and multiplying A2 cows from the existing herd of 45,000 cows.

Sữa tươi tiệt trùng TH true MILK A2 – them một lựa chọn sữa tươi tốt cho sức khỏe người tiêu dùng
TH true MILK A2 sterilized fresh milk – another healthy fresh milk choice for consumers. Photo: PV

The advantage of A2 milk is that,The structure of A2 is quite similar to breast milk, and according to some studies by scientists, A2 milk does not affect intestinal function.In the Vietnamese milk market, up to now, this product line is mostly imported powdered milk, some important micronutrients have been lost through the heating process.

Chuyên gia nước ngoài trực tiếp thực hiện và giám sát quá trình tách đàn bò A2 tại TH
Foreign experts directly carry out and supervise the process of separating A2 cows at TH. Photo: PV

Through urgent, scientific and serious activities, TH's research and development experts have quickly and accurately identified the A2 cow herd using genetic technology and A2 gene control testing in prestigious laboratories around the world since June 2018. TH true Milk A2 sterilized fresh milk boxes have proudly been launched in the Vietnamese market after such scientific and careful steps.

Trang trại bò A2 tại Nghệ An của tập đoàn TH. Ảnh: PV
A2 cow farm in Nghe An of TH Group. Photo: PV

Previously, on June 20, TH Group announced the isolation of a herd of cows with the A2A2 gene to produce A2 fresh milk, a type of milk that is beneficial for digestion with the pure genetic source of dairy cows. By doing this, TH true MILK is the first dairy enterprise in Vietnam to successfully breed dairy cows using natural selection to have a herd of dairy cows capable of producing A2 milk, bringing A2 fresh milk to Vietnamese consumers right on Vietnamese soil.

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TH true MILK A2 fresh milk: Product from the "special" dairy cow herd of TH Group
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