Strengthening promotion and campaigning for consumption of Vietnamese goods

Nghe An Provincial People's Committee has just issued Plan No. 08 on the implementation of Plan No. 122-KH/TU dated September 9, 2022 of the Provincial Party Standing Committee and Action Program No. 01-Ctr/BCĐ dated September 9, 2022 of the Steering Committee of the Campaign "Vietnamese people prioritize using Vietnamese goods" in Nghe An province on the implementation of Directive No. 03-CT/TW dated May 19, 2021 of the Central Party Secretariat on strengthening the Party's leadership over the Campaign "Vietnamese people prioritize using Vietnamese goods" in the new situation.

Strengthening promotion and campaigning for consumption of Vietnamese goods

Thanh Chuong district leaders attended the opening of a local agricultural product booth. Photo: Thanh Phuc

Accordingly, the Plan sets out the following objectives: Focus on leading and directing the organization, dissemination and implementation, seriously and fully, ensuring the correct purpose, requirements, and effective achievement of tasks and solutions on strengthening the Party's leadership of the Campaign "Vietnamese people prioritize using Vietnamese goods" in the new situation. Agencies, departments, branches and localities lead and direct the promotion of information, propaganda and mobilization work in various forms to cadres, civil servants, public employees, workers and people about the purpose, meaning, role and importance of the Campaign "Vietnamese people prioritize using Vietnamese goods" in the new situation.

Thereby, contributing to spreading and raising awareness and sense of responsibility for mobilizing domestic and foreign consumers to know, understand and correctly evaluate the quality of products, goods, services, production and business capacity; strengthening promotion, encouragement, orientation and mobilizing the consumption of Vietnamese goods, especially goods of Nghe An province, ensuring that the movement is practical, successful and suitable to the current situation.

A booth introducing Nghe An specialties at the Spring fair of the People's Committee of Hong Son Ward (Vinh City). Photo: Thanh Phuc

Along with that, agencies and units review and propose competent authorities to abolish administrative procedures and regulations that are no longer suitable to facilitate production and trading of goods; focus on building and promulgating mechanisms and policies to support and encourage enterprises to develop production and business, bring Vietnamese goods to rural, remote and isolated areas, creating conditions for consumers to access and choose to purchase and use Vietnamese branded goods with high quality and reasonable prices.

Raising the responsibility of all levels and sectors in implementing the campaign

Supermarkets prioritize placing Vietnamese stalls and Nghe An goods in easily recognizable places, convenient for consumers to shop. Photo: Thanh Phuc

To achieve the above goals, the Provincial People's Committee requests departments, branches, sectors and localities to strengthen the responsibility of all levels and sectors in leading and directing the implementation of the campaign, identifying this as one of the important and regular tasks. Agencies and units using the State budget must prioritize the use of Vietnamese products, goods and services in accordance with the announced Vietnamese standards and international commitments that Vietnam participates in.

Review mechanisms and policies to support businesses in perfecting the legal framework, creating favorable conditions to support businesses in creating products of good quality, beautiful designs, and reasonable prices to participate in the production and supply chain of high-quality goods and services; promote start-up activities, innovation, and creativity; promote the role of economic locomotives of economic groups and large enterprises.

The Provincial People's Committee will have many policies to support Nghe An enterprises to increase their competitiveness. Photo: Thanh Phuc

On the other hand, strengthen information and propaganda work about the campaign; continue to implement appropriate solutions to encourage, orient consumption and mobilize people to actively use Vietnamese goods.

Strengthen trade promotion activities, develop supporting industries, enhance the application of science and technology to improve the competitiveness of Nghe An province's enterprises compared to domestic and international enterprises, and at the same time comply with international commitments and new-generation Free Trade Agreements that Vietnam participates in. Strengthen market inspection and control activities and consumer protection.

To effectively implement the Plan, the Provincial People's Committee assigned the Department of Industry and Trade to preside over and coordinate with departments, branches, sectors, People's Committees of districts, cities, towns and related units to advise the Provincial People's Committee to effectively implement the Project on Domestic Market Development associated with the Campaign "Vietnamese people prioritize using Vietnamese goods" for the period 2021-2025.

Nghe An market management force destroys counterfeit goods, fake goods, and goods of unknown origin. Photo: Thanh Phuc

The Provincial People's Committee requested the Provincial Market Management Department to preside over and coordinate with departments, branches and functional forces to strengthen market inspection and control to prevent and combat smuggling; production and trade of counterfeit goods, banned goods, goods of unknown origin, infringement of intellectual property rights and commercial fraud; goods that do not ensure food hygiene; fraudulent acts in measurement and quality of goods, price fraud; other violations of the law to protect consumer rights.

The People's Committees of districts, cities and towns shall allocate annual operating budget and develop plans to mobilize social resources to respond to local campaign activities; review and select typical goods and products with local strengths to develop and organize promotional and introductory programs; strengthen exchanges and connections between regional and local supply and demand of goods...

The Provincial People's Committee requested the Nghe An Provincial Business Association to study and propose to competent authorities to amend and supplement mechanisms and policies to encourage production and trading of goods in the province. Photo: Thanh Phuc

In this plan, the Provincial People's Committee requested the Nghe An Provincial Business Association to study and propose to competent authorities to amend and supplement mechanisms and policies and abolish overlapping administrative procedures that cause difficulties for production and trading of goods in the province. Strengthen support and sustainable connection between manufacturing enterprises and distribution enterprises; effectively promote the role of a bridge between enterprises, especially small and medium enterprises in the province.