TH true Milk: Awarded "National Brand" for the third consecutive time.
(Baonghean.vn) - On December 20th, TH Group proudly received the "National Brand" award for the third consecutive time at the Announcement Ceremony of Enterprises Achieving National Brand Status in 2018.
The Vietnam Value program, commissioned by the Prime Minister, is being implemented by the Ministry of Industry and Trade in coordination with other ministries and agencies since 2003. This is the only program of the Vietnamese Government aimed at promoting the image and national brand through product, goods, and service brands; its main objective is to build an image of Vietnam associated with the values of "Quality - Innovation - Pioneering Capability".
 |
| Representatives of TH Group were honored to receive the award from Deputy Prime Minister Trinh Dinh Dung and Minister of Industry and Trade Tran Tuan Anh. TH Group has continuously achieved the "National Brand" award since 2012. Photo: PV |
To achieve National Brand status, products and services must meet stringent criteria such as being produced and supplied using advanced, environmentally friendly technology, utilizing domestic raw materials, having export potential and being able to replace imported products; holding a large share of the domestic market and in export turnover, and being preferred by consumers.
 |
| TH Group's dairy products are a favorite among consumers. Photo: PV |
TH Milk Joint Stock Company was recognized by the National Brand Council as a business with a product brand that achieved National Brand status in 2018 and was allowed to use the program's logo for two years from 2018 to 2020.
This time, TH was honored with 5 product groups including: TH True MILK fresh milk, and other product groups.TOPKID formula, TH SCHOOL MILK fresh milk for schools; TH true YOGURT yogurt and TH TOPTEEN pasteurized drinking yogurt./.
