Announcing the brand identity of Vietnamese Spirulina - Vastcom

Mr. Nguyen Van Hung - Director of Vietnam Algae Science and Technology Joint Stock Company - Vastcom received the new brand "Vastcom" at the ceremony. Photo: Van Truong

This morning, October 18, Vietnam Algae Science and Technology Joint Stock Company - Vastcom in Quynh Luong commune, Quynh Luu district held a ceremony to announce the brand identity of "Vietnam Algae Science and Technology Joint Stock Company - Vastcom and inaugurate Spirulina Villa".

Attending the announcement ceremony were Professor, Doctor Dang Diem Hong - Institute of Biotechnology; Colonel Tang Van Tri - General Director of Lung Lo Company; Mr. Dinh Viet Hong - former Vice Chairman of the Provincial People's Committee.

Delegates attending the ceremony. Photo: Van Truong

Mr. Nguyen Van Hung - Director of Vietnam Algae Science and Technology Joint Stock Company - Vastcom said: Up to now, the Company has produced 3 functional product lines with 100% natural origin including Spirulina Michio, fermented soybean Natto Kinaza and Cordyceps meeting the standards issued by the Ministry of Health.

The algae farming model started operating in 2016. The Ministry of Science and Technology supported an investment of 15 billion VND from the World Bank, providing technology and equipment for the project.

Spirulina production system of Vietnam Algae Science and Technology Joint Stock Company - Vastcom. Photo: Van Truong

Accordingly, it has attracted leading experts in the field of Spirulina cultivation, processing and production technology, such as Prof. Dr. Franz Peter Monforts (Germany) who directly came to the site to transfer technology from all stages from algae seed production, farming process, production expansion, biomass collection, biomass treatment, product collection, drying, grinding... to the final stage of producing the product.

Notably, Spirulina algae has been researched and successfully extracted by foreign scientists into Chlorin e6 trimethylester, which can be applied in the treatment of cancer by photodynamic therapy. The value of the extracted active ingredient is dozens of times higher than that of semi-crude Spirulina algae.

In addition to producing and processing algae products, the Company also cooperates with scientists, professors, associate professors, and doctors to research and produce products from algae by-products and waste to treat wastewater in aquaculture, produce organic fertilizers, and feed for livestock.

The Company's Spirulina products are popular in the market. Photo: Van Truong

At the ceremony to announce the brand identity of “Vietnam Algae Science and Technology Joint Stock Company - Vastcom and the opening of Villa Spirulina”, leading experts in Vietnam's spirulina industry highly appreciated the spirulina products of Vietnam Algae Science and Technology Joint Stock Company - Vastcom. Spirulina has high protein and vitamin content; along with other nutrients and antioxidants that are especially beneficial for the brain.

With the goal of building a new brand image for the business and products to match the business strategy, marketing strategy, and brand communication strategy, the Board of Directors decided to change the company name and expand production and business. Build a brand identity system (including company logo/symbol, product brand) and other items in the identity set.

Ribbon cutting ceremony to announce the brand identity of “Vietnam Algae Science and Technology Joint Stock Company - Vastcom” and the opening of Spirulina Villa. Photo: Van Truong

Speaking at the ceremony, Mr. Nguyen Van Hung - Director of Vietnam Algae Science and Technology Joint Stock Company - Vastcom shared: With the new brand, the Company will continuously strive to carry out the mission of developing high-quality spirulina products to improve the health of Vietnamese people and other countries in the world.

There is a Japanese spirulina farm in Nghe An.

(Baonghean.vn) - It was thought that only far away Japan could produce Spirulina algae to take care of people's health, but in Quynh Luong commune, Quynh Luu district, Nghe An province, a large facility with systematic investment and the support of foreign experts has produced Spirulina algae products with sufficient content according to international standards.

Spirulina production in Quynh Luu: New model with high economic efficiency

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