Saigon - Nghe Tinh Beer Joint Stock Company: Striving to improve product quality

(Baonghean) - Along with effective production and business, Saigon - Nghe Tinh Beer Joint Stock Company actively participates in social activities, such as playing a good role as the main sponsor of the traditional Nghe An Newspaper Cup Youth - Children Football Tournament.

Visiting the production line of Saigon - Nghe Tinh Beer Joint Stock Company on a day in early June, when the summer sun was at its hottest, it was easy to feel a bustling and urgent working atmosphere. Groups of vehicles lined up to get fresh beer and bottled beer to serve agents and localities. In particular, groups of motorbikes carrying 3-4 tanks of Vida draft beer continuously went in and out, because on hot days, fresh beer consumption has increased quite strongly.

Inside, workers are focusing on packaging products, Vida beer, Saigon beer in time to serve this summer. Mr. Dang An Hai - Deputy Director of Saigon - Nghe Tinh Beer Joint Stock Company said that to prepare for the peak of this year's production season, the company has imported more than 10 billion VND worth of plastic bottles and crates, and contracted nearly 150 seasonal workers to load, unload, and transport in time to meet customer requirements during the peak heat period in the Central region.

Panoramic view of the production line at Saigon - Nghe Tinh Beer Joint Stock Company. Photo: Duc Anh

The bustling production pace of 2017 was built on the achievements of 2016. In 2016, despite many difficulties such as fierce market competition, pressure on technological innovation, changes in special consumption tax, etc., the company still produced more than 50 million liters of beer of all kinds, an increase of more than 4% over the same period; revenue reached nearly 520 billion VND; profit reached 140% of the plan; paid to the state budget 248 billion VND, an increase of 13% over the same period; created jobs for nearly 250 direct workers with an average income of 9.45 million VND/person/month.

The above results are thanks to the company's focus on investment, innovation of technological lines, constantly improving product quality in the direction of delicious, nutritious, cheap, absolutely ensuring food safety and hygiene associated with innovation in service methods, attitudes and promotional policies, so beer products, especially draft beer and fresh beer always meet consumer demands, production is consumed as soon as it is produced.

Many effective solutions have been applied by the company such as promoting consumption, closely coordinating with Saigon Beer Trading Company Limited and Saigon Beer delivery and transportation unit to do a good job of receiving goods as conveniently as possible and reducing inventory costs to the lowest level; continuing to improve product quality; perfecting the sales consumption system of local beer products in a professional direction suitable to the actual consumption situation; establishing more warehouses, branches, opening agents in the markets: Quang Tri, Quang Binh, Thanh Hoa.

Beer bottle inspection stage after the bottling process in the Vida bottled beer production line. Photo: Duc Anh

To improve labor productivity, the company has reviewed the labor standards system for production and business stages in accordance with the company's current situation, ensuring savings in labor costs, and flexibly hiring day laborers for seasonal jobs. The investment in wastewater treatment systems to thoroughly treat environmental pollution in recent times has received encouraging results.

On August 23, 2016, the Company received the Decision of the Nghe An Department of Natural Resources and Environment on certifying that the facility has completed the implementation of thorough environmental pollution treatment measures. This is the premise for the Company to increase production output, ready to meet the increasing consumption demand of the market.

The company always maintains and continuously improves the quality management system in accordance with the international standard ISO 9001-2008, the food safety management system in accordance with the HACCP standard, the environmental management system in accordance with the international standard ISO 14001:2010. The quality control of input materials as well as finished products is strictly carried out, in accordance with the technical requirements of the Quality Control Board - General Company as well as the Factory Quality Testing Department.

Therefore, 100% of the products when launched to the market meet the requirements and are highly appreciated. By doing so, the production and business activities of Saigon - Nghe Tinh Beer Joint Stock Company continue to flourish. Products such as draft beer, fresh beer, premium green bottled beer under the Vida brand are trusted by customers and consumed strongly.

Not only is it good at production and business, and contributes a lot to the State budget, but in social, humanitarian and charitable activities, Saigon - Nghe Tinh Beer Joint Stock Company is one of the leading units in the province. Especially, with the Youth - Children Football Tournament of Nghe An Newspaper Cup, the unit has accompanied the entire journey of more than 20 seasons as the main sponsor.

In good times as well as in difficult times, the company always upholds its sense of responsibility, joins hands with the organizing committee to create a healthy and useful playground for the children, contributing to making the Nghe An Newspaper Cup Youth - Children Football Tournament a traditional sports tournament with strong influence, leaving a good impression.

The stage of checking the appearance and quality of product labeling. Photo: Duc Anh

With the momentum of 2016, the plan for 2017 is for the company to continue investing, modernizing and automating some stages in the production line; improving the quality of the wastewater treatment system; Striving to consume 51 million liters of beer of all kinds, contributing more than 250 billion VND to the budget; Expanding the consumption market to the markets of Thanh Hoa and Quang Binh provinces, developing high-quality beer products such as Vida LIGHT bottled beer, ADLER premium draft beer to serve the new needs of customers.

To achieve that goal, the Company strives to flexibly manage production to meet market demand during peak season for the Corporation's products as well as Vida branded products; Strengthen production technology management through the ISO quality management system to improve the quality of Saigon beer and local beer products; Establish additional warehouses, branches, and open agents in the markets: Quang Tri, Quang Binh, Thanh Hoa.

The 2017 plans of Saigon - Nghe Tinh Beer Joint Stock Company are in line with the general development orientation of producing high-quality Saigon beer products, contributing to the strategy of the parent company, Saigon Beer Alcohol Beverage Joint Stock Corporation, to become the leading beverage producer in the region and the world.

Produce local beer products of good quality and high added value to be able to compete effectively with domestic and international beer brands in the North Central region, thereby creating benefits for shareholders, stabilizing the lives of workers, contributing to the State budget and having conditions to support community social activities.

An Nhan