Finding the true value of Chinese silk scarves branded Khaisilk

Chinese silk scarves are sold at wholesale prices of only 25,000 VND/piece, while Chinese silk scarves with Khaisilk labels cost up to 644,000 VND.

Khaisilk, a brand considered a pioneer in Vietnamese silk weaving, caused a stir when it confirmed that it was selling silk scarves imported from China. This is not the first time that Khaisilk has been caught up in the suspicion of selling Chinese goods to Vietnamese consumers at prices several dozen, even hundreds of times higher.

Khaisilk's super profit from "false advertising"

Responding to the press, the owner of the Khaisilk brand - businessman Hoang Khai, apologized to customers after days of controversy when customers accused him of selling Chinese scarves but carrying the Khaisilk brand.

This businessman admitted that currently, 50% of the silk source in Khaisilk's system is imported from China. The remaining 50% is imported from famous craft villages in Vietnam, mainly Nha Xa village (Ha Nam).

Inside Khaisilk store in Hanoi.

According to some accusations on social networks, Chinese silk scarves (size 50 x 50 cm) have a wholesale price of only... 25,000 VND/piece. Meanwhile, Chinese silk scarves with Khaisilk label cost up to 644,000 VND, which is 25 times higher.

Regarding the quality of Chinese silk scarves, Mr. Khai affirmed that the silk sold at the store is not a poor quality product. Because, up to now, all products sold at Khaisilk must be carefully reviewed for design, quality, and meet requirements before being imported.

To find out the origin of the fake silk scarves that the Khaisilk brand “advertises under a sheep’s head but sells dog meat”, go to Dinh Liet Street (Hoan Kiem, Hanoi), which has long been famous for selling scarves, hats, gloves made from wool, silk and other fabric products and is less than a hundred meters from the Khaisilk store at 113 Hang Gai.

The wholesalers here confirmed that Khaisilk's Chinese silk scarves are exactly the same as those in their stores, but at these stores, the price is only 25,000 VND/piece or 80,000 VND/piece (higher quality products).

One person admitted that silk scarves like this come in many varieties, with prices ranging from tens of thousands to hundreds of thousands. However, the price of 644,000 VND/piece is too expensive.

Ms. N., a shop owner, said: "This type of square scarf is the most popular and diverse in terms of design and quality. Customers can buy any type from cheap to expensive, and the most expensive type here only costs 80,000 VND to 90,000 VND/piece depending on the shop. Square scarves are divided into 4 or 5 types priced at 25,000 VND, 40,000 VND, 50,000 VND and 80,000 VND. This type is easy to sell because the price is affordable, suitable for many ages."

A series of customers accused Khaisilk of selling "fake" products.

To differentiate between cheap silk scarves and “genuine” Chinese silk scarves, a merchant advised: “The scarves are all labeled “Made in China” or “Made in PRC” - (made in China). The scarves that cost 25,000 VND feel soft to the touch, and the fabric is not sturdy. The best silk feels smooth to the touch, and the fibers are firm and strong.”

Insulting consumers?

The Khaisilk brand has been mixing genuine “Made in Vietnam” silk scarves with “Made in China” in a 50-50 ratio for nearly 30 years. Mr. Hoang Khai himself admitted that it started in the mid-1990s, when Vietnam’s silk industry was in decline, and businesses could not find enough sources of goods with good quality and diverse designs in domestic craft villages.

Meanwhile, the market's tastes and demands are always changing and becoming more demanding. He decided to go to China to find sources of imported goods. At that time, he simply thought that famous brands all imported goods from China to distribute in other countries under their own names.

The Khaisilk brand has been mixing genuine "Made in Vietnam" silk scarves with "Made in China" in a 50-50 ratio for nearly 30 years.

Although Mr. Khai offered to recall products sold on the market that originated in China if customers wanted to return them, the brand would seriously compensate all customers.

However, many consumers ask the question "Is Mr. Khai trying to cover up his fraudulent business?".

A comment on social media said that most of Khaisilk’s silk scarves are used as gifts. So, should we ask for the gift products back to exchange for the goods for Mr. Khai?

This stream of opinion also emphasizes that when giving others a “fake” gift, they themselves are also offended. So, who will restore the self-respect of the guest?, something that Mr. Hoang Khai certainly will not be able to do./.

According to VOV