"Nostalgic tourism" - a tourism brand of Quang Tri

Once a fierce front line in the heroic war to defend the country of the Vietnamese people, Quang Tri still preserves a system of massive and unique historical war relics. In 2010, with the consent and support of the Ministry of National Defense, the Ministry of Culture, Sports and Tourism, and the People's Committee of Quang Tri province, the Vietnam Nostalgic Tourism Development Center was inaugurated in Quang Tri town and the Quang Tri Province Nostalgic Tourism Development Fund was launched. Since then, nostalgic tourism has become a brand of Quang Tri tourism.

Exploiting strengths "correctly and accurately"

It can be said that Quang Tri is the first and only locality focusing on exploiting the nostalgic tourism type. According to statistics, every year, millions of domestic and foreign tourists come here and mainly follow the nostalgic tourism type to learn about the revolutionary historical tradition, to revisit the old battlefields and pay tribute to the martyrs. Especially on major holidays such as: War Invalids and Martyrs Day 27-7, National Day 2-9... the number of visitors to the land of fire increases many times.

Tourists visit Quang Tri Citadel.

These encouraging results are because Quang Tri has taken advantage of its strengths in tourism development. According to Mr. Nguyen Huu Thang, Director of the Department of Culture, Sports and Tourism of Quang Tri province, Quang Tri is located on a sunny and windy strip of land in the Central region with many unique and special features in history and culture, rich in potential for tourism development. In particular, the province has many place names, village names, mountain names, river names that are not only beautiful landscapes but also historical and cultural relics, bearing the mark of heroic struggles such as: Con Tien-Doc Mieu-Quan Ngang, Hien Luong bridge-Cua Tung beach-Cua Viet, both banks of Ben Hai river, Dong Ha-La Vang-Ai Tu, Con Co island, Quang Tri ancient citadel, Lang Vay, Road 9-Khe Sanh-Lao Bao, Thach Han river, Truong Son martyrs' cemetery, Road 9 martyrs' cemetery...

Every tourist coming to Quang Tri not only to visit the nature and people but also to reminisce about a time long gone, to turn the pages of history through the remaining evidence of war. Nostalgic tourism is therefore a type of tourism that takes full advantage of the strengths and tourism potential of this sunny and windy land.

Brand Affirmation

It is undeniable that the nostalgic tourism brings benefits to Quang Tri tourism. However, how to maintain the nostalgic tourism brand is a difficult problem when most of Quang Tri's tourism resources are historical relics that have existed for a long time and are at high risk of degradation. Moreover, unlike other types of tourism that allow tourists to visit and explore on their own, nostalgic tourism requires a team of experienced tour guides with a good understanding of history to lead tourists to the tourist attractions. Because they are the ones who convey to tourists the values ​​of the relics, helping tourists have a more general and objective view of the past war to satisfy tourists' need to explore and learn. A team of tour guides who have a good grasp of the history of the relics and have an attractive way of explaining will bring visitors a broader understanding that the artifacts themselves cannot describe.

Visitors visit the 17th Parallel Exhibition House and the desire for unification.

These are two major issues that require the Quang Tri tourism industry to "solve" to affirm the brand of nostalgic tourism.

According to tourism experts, preserving historical relics is not a new story and not only Quang Tri has encountered it as many localities across the country are also struggling to find ways to preserve relics from natural and human encroachment. However, preserving relics in Quang Tri is more difficult than other localities due to harsh natural conditions, and the relics have been heavily affected by war.

In recent years, Quang Tri province has built a roadmap to renovate and upgrade cultural and historical relics in a reasonable way to promote investment efficiency. The team of civil servants, tourism officials and human resources in tourism enterprises and establishments have participated in many tourism training courses to improve their ability to communicate in a cultured, polite manner and understand the tourism profession to attract tourists.

With the efforts of all sectors and local levels, nostalgic tourism in Quang Tri has many opportunities to develop, creating momentum for the tourism industry of the heroic land so that tourism will soon become an important economic sector of the province, creating a strong breakthrough after 2015 according to the Master Plan for Tourism Development in Quang Tri to 2020, with a vision to 2030.

According to QĐND