Companion of Van Phan fish sauce brand

(Baonghean) - For many consecutive years, the fish sauce products of Van Phan Dien Chau Seafood Joint Stock Company have been honored by various levels of industry with many awards. Recently, the Ministry of Industry and Trade recognized and honored it as one of the 100 typical rural industrial products at the national level in 2015. That result, besides the efforts of the company's staff, has a great mark of Director Vo Van Dai.

"Based" in Dien Chau, with the advantage of abundant local seafood resources, Van Phan Seafood Joint Stock Company focuses on the quality of each product with fresh and delicious fish ingredients for making fish sauce and shrimp paste.

Particularly for fish sauce to be fragrant, delicious, and have high protein content, in addition to ensuring the production process, quality is the top concern with carefully selected anchovy sources. Especially the company's fish sauce, underground fish sauce is a high-class product, high protein content, fragrant, sweet, and favored by customers. The product is supplied to the large market of the Northern provinces and exported over 40 thousand liters of fish sauce, more than 50 tons of products to the markets of Malaysia, Laos, Angola, Russia and Korea...

Mr. Vo Van Dai introduced Van Phan fish sauce products to customers at the Supply - Demand Connection Conference in Da Nang in October 2016.

Determining that product quality determines the survival of the enterprise, as the company director, Mr. Vo Van Dai actively manages the unit to apply the ISO 22,000:2005 food safety quality management system to production, packaging, and product preservation, improving the quality and competitiveness of products on the market.

At the same time, applying 4 new science and technology topics, cleaner production programs, and converting technical processes, helps to effectively protect the environment and save billions of dong in costs each year. The unit focuses on processing diverse key products with added value from local raw materials, increasing the value of exploitation for fishermen and creating new jobs for workers.

With efforts, over the years, the company has invested over 5 billion VND to improve working conditions, gradually reduce heavy and toxic work and set aside over 260 million VND to reward employees' creative work achievements... Every year, the company's revenue is increased, contributing positively to the budget, creating jobs, and currently the company pays insurance for 153 employees.

Fish sauce processing area of ​​Van Phan Seafood Joint Stock Company. Photo: Luong Mai

To achieve sustainable development, in recent years, the company's Director, Mr. Vo Van Dai and the unit's staff have actively traveled to the North and South, participating in hundreds of fairs, customer conferences, and business forums nationwide to introduce and promote products and find more customers. Up to now, the company has over 300 domestic agents and promotes exports.

As early as this October, Mr. Vo Van Dai traveled to Hanoi, then to Da Nang, Ho Chi Minh City and Phu Quoc to participate in activities to contact, exchange, connect production and consumption of products. With such positivity, Van Phan's clean and fragrant "country fish sauce" product is known and preferred by consumers in many regions with quality that ensures food hygiene and safety.

Along with expanding the domestic market and export, Mr. Vo Van Dai and the company's staff attach importance to consolidating the domestic market by strengthening ties with organizations and unions at the grassroots level to support each other in developing together. That is, linking with the fisheries association in purchasing raw materials, linking with the women's association in consuming products, raising funds for activities for women in the communes...

Bottled Van Phan fish sauce at Van Phan Seafood Joint Stock Company. Photo: Van Truong

Mr. Vo Van Dai also implemented solutions to streamline the company's management apparatus to minimize intermediary steps, promoting the efficiency of staff in production, business and product consumption. Currently, the company's management apparatus has only 6 people and each position is assigned to 2-3 different jobs.

With many outstanding efforts in leading the company, but when asked about the "secret", Mr. Vo Van Dai sincerely shared: "I have been with the company for decades, enough to see the ups and downs of the profession. We understand that in every family meal there is always fish sauce, that is why I always urge the company's staff and workers to produce products with their passion, affection and responsibility. Only then will the products be firmly attached to consumers, which means the company will have a solid position...".

Nguyen Nguyen