Female directors turn Nghe An agricultural products into valuable OCOP products

Young motherand Mami farm brand

As a young mother, while taking care of her young child, Ms. Tran Thi Thuy Hang realized that the need for health care using natural, clean, and organic products is increasing. From her own essential needs, with the advice of nutrition experts, Ms. Thuy Hang researched and turned seeds such as black beans, green beans, white beans, etc. into cereal powder.

During the development process, Ms. Thuy Hang founded Mamifarm Company - specializing in processing nutritional powder products and healthy nut milks for each customer group. After seeing the prestige of the product and the large number of customers, she and her husband decided to open a large factory. Especially during the Covid-19 outbreak, the demand for health care with natural products increased, the Mami farm brand was also known by many people.

With dedication, methodical production methods, investment in modern and synchronous machinery and equipment, Mamifarm branded nutritional milk products quickly affirmed their brand and dominated the market. Mamifarm's nutritional milk products are also certified as 3-star OCOP products.

With a spacious headquarters, clean factory, and full machinery system, Ms. Hang and 12 staff and workers of the company daily import beans, corn, squash from the surrounding area and dry, grind, process powder and then package the products for sale on the market. With the dynamism of youth, and the support of experts, Mamifarm nut milk products currently have many product lines including popular types, types specifically for women and types for diabetics.

Mamifarm's green seed milk has a characteristic aroma of beans, refined from 25 types of premium beans and seeds including: Red walnuts, golden walnuts, almonds, macadamia, oats, green heart black beans, mung beans, black beans, broad beans, white beans, Da Nang red beans, blood beans, rice beans, peas, chia seeds, cashews, Indian squash, lotus seeds, sesame, glutinous corn, purple sticky rice, red brown rice...

Milk is packaged in small, convenient packages to carry along to mix with warm boiled water, for snacks or breakfast. In particular, Mamifarm nut milk lines are proven to be good for digestion, reduce blood fat, ensure food safety... so they are increasingly welcomed by the market.

Up to now, each year Mamifarm has purchased dozens of tons of agricultural products for farmers in districts such as Nghi Loc, Dien Chau, and Do Luong. Each month, she sells about 5,000 boxes of products, with a revenue of more than 1 billion VND.

Talking about the future direction, Ms. Hang said that she will continue to invest, research, and turn agricultural products into high-class products, creating more jobs for workers. She is also considering building a clean raw material area in the direction of organic cultivation to proactively supply the factory. In particular, Mamifarm is researching and renting land to grow beans and a type of seed in Ky Son district, where the climate and natural conditions are typical for producing clean products.

Internationally Certified Organic Wheat Germ

For Ms. Dang Thi Tam - Director of An An Agri Company, market research and finding a separate direction also led to success. Realizing the high value of wheat germ, a type of germ of imported seeds, she was determined to produce wheat germ right in Dien Chau field on the land that had been abandoned for a long time.

Ms. An said: The miracle in wheat sprouts is chlorophyll. This is considered “green blood” because it is similar to the hemoglobin of red blood cells. Chlorophyll is a concentrated form of solar energy, giving the human body the ability to fight and repel diseases. This substance protects people from X-rays, electronic radiation, and detoxifies the body.

With the desire to conquer foreign markets, with the support of experts from Japan, she determined to improve the soil using biological processes, thoroughly treat pathogens using biological methods and then plant wheat seeds to harvest when they reach a certain stage.

After winning the Third Prize in the "Innovative Startup" Competition of Nghe An Province in 2020, she received support from the Center for Application of Science and Technology Advances of Nghe An Province when she was supported to establish a science and technology enterprise, An An Agri Company, of which she is the Director. At the same time, she implemented the Project "Building a model for growing and processing some nutritional products from wheat sprouts in Dien Chau District, Nghe An Province".

Ms. Tam said that before, she had grown clean cabbage, tomatoes, kale, and other clean products according to orders from some foreign partners to process products for children and was noticed by some experts for advice and support in production. She even received an order for 22 tons of vegetable powder per month to Japan but was not able to do it. Determined to start from a small model, Ms. An and her colleagues have researched in depth the techniques of growing and processing wheat germ, creating high-quality products.

From the “zero-dong” startup model, Ms. Dang Thi Tam has succeeded in exploiting the potential and strengths of her homeland’s land to get rich right in her homeland. In just a short time, An An Agri Dien Chau Company’s wheat products have also been labeled OCOP, and are favored by domestic and foreign markets.

To meet the strict standards of the Japanese and American markets, Ms. An and her colleagues must take care of all production stages such as treating the soil to be free of pathogens, not using chemical fertilizers, selecting standard seeds, providing completely organic care, controlling organic indicators in the soil; enhancing drainage, air release, and treating harmful insects...

Thanks to her perseverance, meticulousness and guidance from experts, An An Agri Company has achieved USDA organic certification - the most stringent organic standard certification issued by the United States Department of Agriculture. When she received the organic certification, she burst into tears with emotion, unable to believe that she had done something meaningful for her homeland. From here, her products have entered the most demanding markets.

Ms. Thuy Hang and Ms. Tam are two of many other young women in Nghe An who have successfully started businesses from the local potential and strengths; turning local agricultural and forestry products into quality OCOP products, welcomed by domestic and foreign markets. Their entrepreneurial path has proven that Nghe An agricultural products can completely become strong brands if done correctly and appropriately.