Why is the concert 'Beautiful Sister Riding the Wind' not as 'sold out' as the 'Older Brother' shows?

Concert ticketsBeautiful sister riding the windon sale from 11am on March 5. This is a music night with the participation of 48 female artists from 2 seasons of broadcasting. Compared to other concertsOlder brotherboom in the music market last year, concertBeautiful sister riding the windThis time the number of participating artists is overwhelming.

Up to now, a week has passed, the ticket sales speed of the "beautiful ladies" is still quite slow. On the system, only 5 out of 26 ticket classes have been sold out. Currently, only ticket classes with similar low prices such asMy wind(price 2 million VND),Brilliant transformation 1, 2andThe night is bright1, 2 (price 800,000 VND) are sold out. Tickets that are not sold out are all priced higher, from 1.5 million to 8 million VND.

After going through many "battles" to get tickets for their brothers' concerts, many audiences felt surprised and confused because buying tickets was so easy.

Why cool down?

ConcertBeautiful sister riding the windwith the theme "30 has never been a limit" was announced to have a strong artist lineup of 48 beautiful ladies from both seasons. However, the second season of the program has somewhat cooled down, no longer creating strong attraction. The first season ended a long time ago so the current heat is not as good as the beginning. That is the decisive factor that makes it difficult to sell tickets for the concert.

During the broadcast,Beautiful sister riding the windstill tops the discussion among game shows airing at the same time. However, the show does not always have an easy lead over its competitors like season 1.

Beautiful sister riding the windThe first season created a fever as soon as it aired through each performance. Many performances such asI lift you up, you swing me, the flowers bloom without color... continuously causes a fever, reaching tens of millions of views on Youtube. In season 2, the performances, despite being invested in, still achieve a modest viewing rate. Most of the performances are still considered to lack breakthroughs in staging, and are even criticized for being bland in ideas.

Besides,Beautiful sister riding the windSeason 2 lacks versatile artists like Trang Phap, Ninh Duong Lan Ngoc, Diep Lam Anh... or the noisy side stories from the duo Le Quyen - MLee. While the discussion level is still maintained stably, the producer does not immediately seize the opportunity to organize a concert.

Season 1 cooled down and season 2 didn't create much attraction, which is the main reason why the concert is no longer interesting to the audience.

Pressure from "Brother" shows

The Vietnamese music market is undergoing a vibrant transformation with the blossoming of concerts that have received enthusiastic responses from audiences. Among them, concerts must be mentioned.Older brotherin the past year.

These are also objective impacts that make the concertBeautiful sister riding the windhad to share some of the audience, leading to results that were not as expected.

From the moment the program was announced,Pretty Sister Riding the Wind 2024could not compete with the media effects of the 2 shows.Older brotherThe effect of 63 brothers covered the entire music industry, dominating the trending top, charts and even youth forums.Older brothercontinuously organizing concerts with strong effects also makesBeautiful sister riding the windsignificantly cooled.

Two concert nights on the 3rd and 4th ofBrother overcame thousands of obstaclestickets were sold out after 40 minutes of going on sale. All tickets for the first night of the show in Ho Chi Minh City also "evaporated" after 1 hour. Concert tickets for the shows ofHello brotheralso encountered the same "burn" situation.

It can be said that the ticket sales speed is record fast for concerts.Older brotheris still not easy to repeat, invisibly creating no small pressure for any concert. With the scale of the concertBeautiful sister riding the wind, although no specific numbers were announced, it was certain that there would have to be a "huge" number of spectators to be able to fill the areas.

Besides, concertBeautiful sister riding the windonly takes place after the concertBrother overcame thousands of obstaclesabout 20 days, along with a series of big events such as Jisoo's (BlackPink) fan meeting or the concert of Korean group Baby Monster.

All these factors make the concert face great competition, making it difficult to avoid slow ticket sales.

Although tickets didn't sell out quickly, the beautiful ladies' concert still had a long time to prepare and warm up the audience's attention.

The producer is gradually revealing new exciting information such as a series of performances honoring traditional cultures of regions, impressive new songs with impressive remakes...

ConcertBeautiful sister riding the windwill take place on April 12 at The Global City, Thu Duc City, Ho Chi Minh City.