Vinamilk becomes the beverage brand of choice at APEC Summit 2017

(Baonghean) - With international quality standards, Vinamilk products were selected to serve senior leaders at the APEC 2017 event. This once again affirms Vinamilk's leading position - the number 1 brand in Vietnam(*).

The product “Vinamilk 100% Organic Fresh Milk” – from the first European-standard Organic Dairy Farm in Vietnam and Southeast Asia was present at the APEC Summit 2017.

International standard quality

Possessing a portfolio of high-quality products according to world standards, Vinamilk brought to the APEC 2017 Summit boxes of “Vinamilk 100% Organic Fresh Milk” – from the first European-standard Organic Dairy Farm in Vietnam and Southeast Asia.

Produced from organic fresh milk according to the strict European "3 No" standards: "no growth hormones, no antibiotic residues, no pesticides", Vinamilk 100% Organic fresh milk is a premium product line with pure natural nutrition, ensuring absolute safety for the health of users. Vinamilk 100% Organic is certified as the first European-standard organic fresh milk produced in Vietnam, awarded by Control Union (Netherlands), a prestigious independent certification organization worldwide. The appearance of Vinamilk 100% Organic at the APEC Conference affirms the position of Vietnam's milk market on par with the world.

In addition, Vinamilk also brought to the APEC Conference Vinamilk 100% fresh milk, Vinamilk yogurt and many other quality products. Vinamilk owns a system of 10 GLOBAL GAP standard farms across Vietnam, with 8 high-tech and most modern factories today such as the "super factory" MEGA with smart warehouse system, automatic robots and a capacity of 2.4 million liters of milk/day.

With over 40 years of experience in the dairy industry, exporting products to over 43 countries, including the US, Australia, Canada, etc., Vinamilk is proud to be the beverage brand representing Vietnam at the APEC Summit 2017.

Number 1 brand in Vietnam

It is quite obvious that Vinamilk was chosen to be used at APEC 2017 because Vinamilk has long been considered an iconic brand of Vietnam. For three consecutive years, Vinamilk has been honored as “Vietnam’s No. 1 Brand” by Kantar WorldPanel in its prestigious annual Brand Footprint report.

A variety of Vinamilk products are served at the APEC 2017 Conference. Photo: Xuan Phu

In addition, Vinamilk is also the leading dairy company in Vietnam with more than 50% market share in the dairy industry, leading in all major product lines such as liquid milk, powdered milk, yogurt and condensed milk. In July 2017, this position was once again affirmed when Vinamilk 100% fresh milk products were certified by Nielsen Company as the leading brand in the Vinamilk fresh milk segment in 2015, 2016 and the first 7 months of 2017 in terms of both sales and output.

Vinamilk has also been continuously honored as a National Brand and is excellently ranked in the Top 50 largest milk producers in the world.

Vietnam Rising – Reaching the World

Being the chosen beverage brand at the APEC Summit has affirmed Vinamilk's international quality standards. During the APEC 2017 Summit, Vinamilk products were served at the meeting and conference venues with the participation of 21 APEC economic leaders, along with many officials, diplomatic delegations, and international press.

Vinamilk is taking steady steps on its journey to "reach the world", realizing its ambition of becoming one of the Top 30 largest milk producers in the world.

PV