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The 'unimaginable' journey of winning a hat-trick of 3 international awards for vacuum-packed milk

PV DNUM_AIZAHZCACE 18:39

Not only achieving the AAA standard milk certificate according to Vinamilk's strict evaluation criteria, Green Farm vacuum-packed milk products also continuously won 3 prestigious international awards for flavor and purity.

However, the journey from the fresh milk production process to these successes requires careful preparation, meticulousness and relentless determination from the entire team to create Green Farm products with outstanding quality.

AAA standard milk conquers strict global safety standards

Determining from the beginning the standards that need to be achieved for Green Farm vacuum milk products, Vinamilk has systematically invested in a modern farm scale, applied advanced technology and sustainable farming methods to create the best environment for the development of the cow herd.

Green Farm is Vinamilk's first large-scale farm with a standard of 70% green area, applying the circular economic model. For 3 years, Vinamilk has left the entire farm area unused, allowing the land to rest, regenerate fertility and especially wash away chemical residues in the soil.

Since then, the entire pasture - the food source for the cows - has been raised using completely organic methods on this clean land, without using any pesticides or chemical fertilizers.

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Vinamilk's Green Farms have a standard of 70% green area, applying a circular economic model to provide a completely organic food source for cows, without using pesticides or chemical fertilizers. Photo: PV

The cows are also cared for according to strict procedures to limit disease, with each individual only being treated a maximum of 3 times/year and most importantly, no antibiotics are used.

Notably, the farm has invested in a traditional medicine garden, including many types of plants such as plantain, mint, gotu kola, garlic, mugwort, grass, perilla, Malabar spinach, and lang leaves. These plants are used to treat diseases and wounds in dairy cows, helping to avoid the use of antibiotics.

All these efforts were duly rewarded when in early 2023, Vinamilk Green Farm vacuum-packed milk was honored to receive the Clean Label Project certification. This is a prestigious certification based on strict standards for heavy metal residues, microplastics and other harmful chemicals that may remain in the product.

These testing criteria not only aim to ensure consumer safety, but also place higher demands on superior product quality.

Among these criteria, it is worth mentioning that there are extremely strict standards, for example, the heavy metal limits of the Clean Label Project are 3 to 125 times stricter than the Vietnamese standard (depending on the standard).

Clean Label Project also sets out some criteria that Vietnam has never regulated, such as: the concentration of chemical groups such as BPA, BPS, Phthalates - substances that affect hormones and human health, especially children; Acrylamide - a compound that can cause some cancers; Parabens - a group of chemical preservatives.

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Cows raised in a pure natural environment are a prerequisite for creating AAA standard milk.

Thanks to Vinamilk's closed and advanced fresh milk production process, especially the strategy focusing on controlling input quality, Vinamilk Green Farm's AAA standard milk products have made a difference with superior quality.

To achieve the AAA standard milk title, the cows of Green Farm are carefully cared for with a diet tailored to each individual, combining 20 types of grass and natural seeds, thereby creating a source of vacuum-packed milk that is safe, pure and meets the strict requirements of the Clean Label Project.

The premium taste of vacuum-packed milk is guaranteed by the top 1% of chefs in the world.

In 2023, Vinamilk continued to bring Green Farm vacuum milk to international arenas and achieved success when it was honored with the "Superior Taste" award at the Superior Taste Award - an international award likened to a Michelin star for food and beverage products of outstanding quality.

The Superior Taste Award is determined based on five international Hedonic sensory analysis criteria (AFNOR XP V096A). These criteria include first impression, sight, smell, taste and texture (for food) or final sensation or aftertaste (for beverages).

The special thing is that to be honored at this prestigious award, the product must conquer the judges with high expertise and strict standards.

The jury consists of more than 200 of the world's leading taste experts. Among them are experts from chef and sommelier associations such as Le Guide Michelin, Gault & Millau; 10 royal chefs from England, the Netherlands, Luxembourg, Qatar in the top 1% of chefs in the world...

Notably, they are completely blind to product information other than the type and perform the assessment completely independently. This ensures that the results are completely objective.

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The fresh milk production process helps preserve the "fresh flavor" and bring AAA standard milk products to consumers.

With the goal of conquering the taste buds of demanding experts, Vinamilk has been tirelessly searching for a solution to preserve the full flavor and benefits of fresh milk. After two years of persistent research, Vinamilk has successfully applied the fresh milk production process to create vacuum-packed milk, helping to eliminate up to 50% of free oxygen radicals - the main factor affecting the uniformity and flavor of milk.

This fresh milk production process not only possesses superior quality when it retains the fresh taste of freshly squeezed milk, but also because the aroma and fat of the milk are completely retained. The gentle, slightly floral flavor of vacuum-packed milk, combined with a sweet aftertaste, gives users a complete experience of the essence of nature.

This technology is the key to ensuring the benefits of fresh milk, preserving the natural, unique flavor of the milk, making the difference and uniqueness of AAA Green Farm standard milk.

The care that brings fresh milk to the world

After winning two awards from the Clean Label Project and the Superior Taste Award, Vinamilk Green Farm AAA standard milk once again affirmed the superior quality of vacuum-packed milk when it continued to win the Gold Award at Monde Selection, another prestigious international award.

The Monde Selection awards the best of European industry standards. It evaluates products based on a range of factors, not only on external sensory criteria such as colour, texture and flavour, but also internally from different aspects such as chemistry and bacteriology.

The goal is to provide highly professional reviews that most accurately reflect the true value of the product.

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From the stage of selecting breeds, raising cows to the closed fresh milk production process, all are meticulously cared for, creating the pure flavor of Vinamilk Green Farm milk, conquering consumers and the world's leading flavor experts.

Every year, approximately 3,000 brands from more than 90 countries around the world submit their products to the Monde Selection International Quality Institute for inspection.

Each product will be evaluated individually by the Appraisal Council based on up to 25 criteria, from attractiveness, information and packaging design, deliciousness, aftertaste, to product safety and transparency parameters such as ISO, GMP, HACCP.

Green Farm vacuum-packed milk had to pass 200 tests on sight, smell, taste, texture, aftertaste & natural ingredients lasting 5 months to achieve the Monde Selection Gold Award, the highest award in the categories to affirm outstanding quality.

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Thanks to the modern fresh milk production process and breakthrough technology, AAA Green Farm standard milk has received many prestigious international awards.

It is the meticulousness in each stage: designing the farm environment, choosing to raise purebred cows, ensuring care or applying the fresh milk production process, that Vinamilk has created a vacuum-packed milk line with superior quality with a delicious, smooth taste, with a faint scent of grass and flowers, conquering the strict standards in terms of both the senses and quality of this "Oscar" in the food industry.

True to the spirit of "devotion, doing it to the end", Vinamilk has continuously researched, tested and improved over a long period of time to bring consumers the best.

Each vacuum-packed milk carton is created with care and dedication, from the initial research stage to the final part of the fresh milk production process.

Recognition from prestigious international organizations not only confirms the superior quality of Vinamilk Green Farm vacuum-packed milk but also demonstrates the pioneering role of this brand in bringing the benefits of fresh milk to consumers as well as setting new standards in the industry.

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The 'unimaginable' journey of winning a hat-trick of 3 international awards for vacuum-packed milk
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