Developing products under Nghe An Tourism brand

Many positive changes

Nghe An tourism activities in recent years have had positive changes, the development space has been expanded, not only limited to coastal areas but also increasingly spreading to the Western districts with more diverse types of tourism products, the quality has been significantly improved.

Besides Nghe An's strong products such as: Cultural and historical tourism associated with spirituality, beach resort tourism, recently eco-tourism, conference and seminar tourism, business tourism, community tourism are on the rise...

Kim Lien National Special Historical Relic Site attracts many domestic and international tourists. Photo: Canh Hung

Promoting cooperation and association in tourism development has attracted large domestic tourism corporations and businesses such as Saigontourist, Vietravel, Vingroup, Muong Thanh... to participate in investing in developing new tourism products, contributing to gradually changing the appearance of Nghe An tourism industry in both scale and quality.

Truong Bon Historical Relic Site is a spiritual tourist destination, attracting many visitors to visit and commemorate. Photo: Thanh Cuong

A number of 4-5 star tourist areas and resorts have been established: Muong Thanh Dien Lam Eco-tourism Area, Vinpearl Cua Hoi Luxury Hotel and Villa Complex... along with the preservation and restoration of new tourist destinations (Quang Trung Emperor Temple, Truong Bon Historical Site, Dai Tue Pagoda, flower and fruit farms in Nghia Dan, community tourism villages in Con Cuong...) have increased the attractiveness of Nghe An tourism; the number of tourists has increased rapidly, and tours connecting tourist destinations in the province have become increasingly popular.

Cua Lo is an ideal beach and resort destination. Photo: Thanh Cuong

Exploiting intangible cultural values ​​to serve tourism development in the area has also received more attention. Some products of craft villages have initially been accepted by tourists, especially products with JICA support in building brands, designs, and registering trademarks.

However, compared to the requirements and strengths of resources, the quality and attractiveness of Nghe An tourism products have not had a corresponding breakthrough, there are not many unique products with high class...

Develop products with strengths

In the coming time, Nghe An will continue to promote the development of key tourism products such as: beach resort tourism, cultural and historical tourism associated with spirituality, eco-tourism associated with the culture of ethnic minorities and rural areas...; prioritize the development of high-quality tourism products, rural agricultural tourism, community tourism. In which:

Dragon Eye Cave in Quynh Luu beach always invites adventurous tourists. Photo: Canh Hung

Regarding sea resort tourism, focus on promoting the progress of key projects: Eco-tourism and entertainment complex in Nghi Tien commune (Nghi Loc) of FLC Group, Vinpearl Cua Hoi cable car and entertainment complex phase II, Bai Lu Resort phase II expansion project; Planning to build a park on the east side of Binh Minh street; improving the quality of sea tourism products at the locations: Dien Thanh, Cua Hien, Quynh Phuong, Quynh Nghia on the basis of linking with spiritual cultural tourism of Cuong temple, Con temple, Nguyen Xi temple, Duc Hoang temple, Co Am pagoda and eco-tourism of Xuan Duong lake, Vuc Mau lake, Ve Vung lake.

Regarding cultural tourism, promote the exploitation of intangible cultural values ​​such as folk songs, folk music, folk dances, festivals, craft villages as well as traditional customs and cuisine to create unique and attractive tourism products, focusing on building a number of Vi Giam folk song performance venues to serve tourists in Vinh, Cua Lo, Nam Dan; effectively promote the value of traditional festivals in the area for tourism development, gradually turning Sen Village Festival, Cua Lo Tourism Festival, and Mai King Festival into cultural tourism events with great influence in the region and the country.

Giang River - Pha Lai Dam (Con Cuong) - an attractive eco-tourism destination with adventurous games and special dishes with the rich flavor of the mountains and forests. Photo: Sach Nguyen

Regarding agricultural and rural tourism: Gradually coordinate to build agricultural tourism products associated with high-tech agricultural models, clean agriculture and Sao River lake in Nghia Dan, orange farms (Quy Hop), medicinal rice production and fruit tree planting projects in Ve Vung lake (Yen Thanh), Cau Cau tea island (Thanh Chuong), sheep farm (Dien Chau), seafood processing (Cua Lo)... along with village landscapes and new rural cultural spaces.

Regarding MICE tourism, build Vinh city into a conference and seminar tourism center of the province and the region on the basis of calling for investment in projects of eco-tourism areas along Lam river, entertainment areas, high-class hotels associated with preserving and promoting the value of typical historical relics such as Vinh citadel, Quang Trung temple, Hoang Muoi temple, Hong Son temple, Can Linh pagoda, museums to serve the needs of tourists when coming to Nghe An; continue to expand the exploitation of Vinh riverside tourism routes.

Community tourism is the strength of the western districts of Nghe An. Photo: Ho Phuong

Regarding ecotourism associated with community culture, speed up the progress of projects of Cau Cau mixed tourism, service and resort area, Pha Lai eco-tourism area, Tam Dinh Sang Le forest eco-tourism, Khe Kem waterfall, Sao Va waterfall, 7-storey waterfall..., at the same time promote the development of walking, mountain climbing, river and lake tourism, tourism to learn and experience the culture of ethnic villages in Con Cuong, Tuong Duong, Tan Ky, Quy Chau, Que Phong.

Building unique products with Nghe An brand

Building unique products with Nghe An brand based on the advantages of natural and cultural tourism resources with outstanding value. In particular, planning and investing in building Kim Lien National Tourist Area into a unique national tourism product with outstanding historical and cultural values, unique and distinctive of Nghe An.

In the immediate future, speed up the construction project of Chung Son Temple and Chung Mountain Cultural and Ecological Tourism Area, and at the same time attract investment in developing spiritual cultural tourism at relics in Nam Dan and neighboring areas such as: King Mai Temple and Tomb, Phan Boi Chau Memorial Area, Dai Tue Pagoda, Truong Bon Historical Relic Area (Do Luong), General Secretary Le Hong Phong Memorial Area and Soviet Martyrs Memorial of Nghe Tinh, Hoang Muoi Temple (Hung Nguyen).

The early year festivals attract thousands of tourists to explore and experience. Photo: Canh Hung

Step by step, build a model of a place to perform folk songs, tourist attractions, introduce traditional craft villages, fruit farms, cultural heritage space of Khanh Son ancient village... to connect into an attractive cultural, historical and spiritual tourist route.

Strengthening the connection of tourist routes inside and outside the province. Connecting Kim Lien relic site with the system of relics in Nam Dan area such as King Mai temple, Dai Tue pagoda, Phan Boi Chau memorial house, Hoanh Son communal house, Duc Son pagoda... to create attractive tours; linking Nam Dan tourism with the tourist route along National Highway 15A to Truong Bon historical relic site (Do Luong), Che Cau Cau island (Thanh Chuong), Milestone 0 (Tan Ky)... and the tourist route along National Highway 7 to Con Cuong, Tuong Duong, Ky Son to explore the natural landscape, forest ecology and community culture of ethnic villages.

Cruise to explore Giang River. Photo: Lan Phuong

Linking key tourist destinations Vinh - Cua Lo - Nam Dan into an intra-provincial tourist route with diverse sightseeing programs to extend the number of days visitors stay in Nghe An, especially the tourist route on Lam River; gradually expanding the inland waterway tourist route Cua Lo - Ngu Island to Mat Island; promoting the exploitation of the Vinh, Cua Lo to Quy Chau, Que Phong tourist route along National Highway 48, connecting with coastal tourist destinations Dien Chau, Quynh Luu, Hoang Mai and Muong Thanh Dien Lam Ecological Area, TH Milk Factory and Sunflower Field (Nghia Dan), Ve Vung Lake, Duc Hoang Temple (Yen Thanh).

Bai Lu eco-tourism and resort area is invested in and built spaciously. Photo: Nguyen Canh Hung

Actively and proactively implement cooperation and association programs to develop tourism in the North Central region and with provinces, cities, and tourist centers: Hanoi, Ho Chi Minh City, Hue, Da Nang, Lam Dong, Khanh Hoa, Quang Ninh, Hai Phong, the Northwest, the Central Highlands... as well as strong tourism corporations and businesses nationwide such as Saigontourist, Vietravel, thereby linking Nghe An destination to the chain of inter-provincial and inter-regional tourism products to attract visitors, especially thematic tours: Journey of Central Heritages, Truong Son Road, Journey of Ancient Vietnamese Capitals, and Roots Tourism. Continue to link and exploit international tourism routes by road and air with Laos, Thailand and other countries in ASEAN, China and Northeast Asia.