Launching new product MAXPRO Vicem Hoang Mai cement
(Baonghean.vn) - On July 28, Vicem Hoang Mai Cement Joint Stock Company held a ceremony to launch the new product MAXPRO and summarize the activities of the first 6 months of 2020. Attending were distributors in Nghe An, Ha Tinh and Thanh Hoa.
MAXPRO - Outstanding product
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| Overview of the launch of the new MAXPRO cement product. Photo: Hoang Vinh |
With modern cement production technology and constant innovation in production and business management, Vicem Hoang Mai Cement Joint Stock Company has become a prestigious brand in the construction materials market.
To meet the increasing demands of customers and the development trend of the construction materials market, Vicem Hoang Mai Cement Company has researched and successfully produced a new product, MAXPRO cement - this is the first product using 40 kg bags and packaged in PK bags to preserve cement well in hot, humid weather conditions, clean, beautiful, easy for construction and transportation.
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| Mr. Nguyen Quoc Viet - General Director of Vicem Hoang Mai Cement Joint Stock Company and distributor representatives performed the launching ceremony of the new MAXPRO cement product. Photo: Hoang Vinh |
MAXPRO Vicem Hoang Mai cement products are manufactured and strictly controlled according to the European standard system EN 197:2011 with outstanding features such as: High flexibility and adhesion; good waterproofing, anti-surface cracking, easy construction, less waste, better protection and more savings for concrete structures, masonry walls, concrete mixes...
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| Mr. Nguyen Quoc Viet - General Director of Vicem Hoang Mai Cement Joint Stock Company said: MAXPRO cement products meet the increasing demands of customers and the development trend of the construction materials market. Photo: Hoang Vinh |
MAXPRO products will be put into commercial production in August 2020. This is a gratitude product for customers, bringing practical benefits in civil construction and contributing to enhancing the competitive advantage of the distribution system, fully meeting the criteria of quality, suitable for the harsh climate of Vietnam. In particular, the product has a competitive price, above all demonstrating high responsibility to the community and the environment.
Nearly 1 million products sold.
In the first 6 months of 2020, the national cement consumption decreased compared to the same period due to the impact of the Covid-19 epidemic. However, with efforts to produce and develop the consumption market, especially in the core market, in the first 6 months of 2020, Vicem Hoang Mai Cement still consumed nearly 1 million tons of products (up 8.4% over the same period), of which in Nghe An market nearly 400,000 tons, Central - Southern region nearly 121,000 tons, exported 300,000 tons (up over 74% over the same period)...
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| Mr. Nguyen Dinh Dung - Director of Sales Enterprise, Vicem Hoang Mai Cement Joint Stock Company reported on sales activities in the first 6 months of 2020. Photo: Hoang Vinh |
To develop the consumer market, Vicem Hoang Mai Cement continues to implement suitable and flexible solutions for the market, focusing on building a smart sales management system, upgrading the Websale sales system, integrating mobile apps, tracking orders, optimizing logistics. Consolidating and building a system of attached stores in Nghe An, Ha Tinh...
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| Vicem Hoang Mai cement products come to the market. Photo: Hoang Vinh |
