Promoting the bridge between the Party's will and the people's hearts

Connecting perception and action, creating social consensus

Since February 2020, Que Phong district has completed the adjustment of administrative boundaries. Accordingly, Kim Son town has expanded its administrative boundaries by merging 11/16 villages of Muong Noc commune and 2 villages of Tien Phong commune. The remaining 5 villages of Muong Noc commune are: Luong, Na Phi, Don Cham, Na Phay, Muong Mung and a part of Na Nga village were merged into Que Son commune to form Muong Noc commune. The merger took place smoothly thanks to the propaganda work that was one step ahead, creating consensus among the people. Especially in Que Son commune, at the time of the merger, the Party Committee, government and people had just held a ceremony to receive the new rural commune status for 1 month and this is also the first new rural commune of Que Phong district.

The internal traffic system of the old Que Son commune (now merged into Muong Noc commune) has been concreted. Photo: Xuan Hoang

Now that it has been merged into 5 villages of Muong Noc commune, Que Son will no longer have a name and will have to continue to rebuild the new rural area, because these are all 5 difficult villages. However, thanks to good ideological work through the TTV team in the villages and hamlets, the people of all ethnic groups in the area have joined forces and coordinated with the Party Committee and the government to continue to build the new rural area.

As a border area with many difficulties, the Party Committee and the government of Thong Thu commune also pay great attention to propaganda work to raise people's awareness of strictly complying with the Party's and State's policies, local regulations, village and hamlet conventions. Because as Secretary of the Thong Thu Party Committee Luong Ngoc Huan shared, "only with good awareness can there be good actions". Along with "skillful mass mobilization", the core team of TTV is also cared for and built. Currently, in addition to the Party Committee Secretary who is a district-level reporter, there are 13 TTV in the area, of which 8 TTV in the village and hamlet Party cells are all prestigious, responsible people with oral propaganda skills.

Leaders of Thong Thu commune (Que Phong) discussed with female propagandists about the socio-economic development situation in the locality. Photo: KL

Like Mr. Quang Thanh Hoai - Secretary of Muong Phu village Party Cell, who has made great contributions in raising awareness, carrying out foreign affairs work, and establishing friendship with the people of the village across the border. Accordingly, Muong Phu village has established friendship with Nam Tay village (belonging to Vieng Phan village cluster, Sam To district) of Laos since 2013 and has maintained a good relationship until now.

Every year, the authorities and people of both sides sign a contract to implement border regulations well and regularly exchange in the spirit of solidarity and friendship to create political and social stability. Not only in people-to-people diplomacy, thanks to good propaganda work, in recent years, Thong Thu has had positive changes in many fields, especially aquaculture. Currently, the whole commune has 90 effective fish cages in the Hua Na Hydropower Reservoir. The total fish catch in the reservoir in 2019 is estimated at about 80 - 85 tons, significantly increasing the income of the people.

Que Phong is a poor district with uneven educational level, low income, and many difficulties in people's lives (poor household rate is 29.49%); facilities for propaganda work at the grassroots level are still not really guaranteed. In recent years, the Party Committee and local authorities have paid attention to issuing many policies and solutions for oral propaganda work. Thanks to that, the activities of the BCV and TTV teams have gradually met the requirements and tasks, creating ideological unity within the Party and consensus in society.

Thanks to good propaganda work, creating consensus in society, major projects and policies of the district such as building the Japonica fragrant rice brand, planting yellow flower tea, developing passion fruit... have been effectively implemented. Photo archive

Thanks to that, many major policies and projects of the district have been effective such as the Project on Production of some types of agricultural products associated with product consumption in the area, including the implementation of high-quality rice production areas with the goal of building the Japonica fragrant rice brand into a regional product, a local specialty; Project on growing yellow flower tea - a natural medicinal plant with high economic value; passion fruit model in Tri Le commune and in some other communes; vegetable, root and fruit production areas in Chau Kim, Muong Noc, Tien Phong, Chau Thon, Quang Phong, Hanh Dich, Dong Van, Thong Thu communes...

Improve quality in the direction of refinement and compactness

To improve and enhance the effectiveness of oral propaganda work, since 2016, Que Phong District Party Committee has issued Project 02 DA/HU on "strengthening innovation and improving the quality of activities of the BCV and TTV teams in the period of 2015 - 2020 and the following years" with 3 groups and 22 basic targets. After more than 4 years of implementation, positive changes have been created.

Comrade Nguyen Thi Thu Huong - Member of the Standing Committee, Head of the Provincial Party Committee's Propaganda Department worked with the Propaganda Department and the Political Center of Que Phong district. Photo courtesy

In addition to regularly inspecting and supervising the activities of the BCV and TTV at the grassroots level; organizing competitions for excellent BCV and TTV at all levels to select core elements. The district focuses on solutions to foster professional skills, improve professional qualifications and political theory for the BCV and TTV team.

From 2016 to 2019, 300 political theory training classes, training courses on Party building, mass organizations, and state management were opened with 23,810 participants. Party committees at all levels have created favorable conditions for reporters and propagandists in terms of equipment, necessary press types, and specialized propaganda materials of the Central, provincial, and district levels to serve the propaganda work well and bring information to the grassroots. Policies for reporters and propagandists are also strictly implemented according to regulations.

Currently, the team of BCVs and TTVs in the whole district has 437 comrades. Of which, the district-level BCVs have 19 comrades, with university qualifications of 19/19 comrades (100%); advanced political theory of 5/19 comrades (26.3%), intermediate level 14/19 (73.7%). The grassroots BCVs have 110 comrades, with university qualifications of 86/110 comrades (78.2%), advanced political theory of 5/110 comrades (4.5%), intermediate level 91/110 comrades (82.7%). The grassroots propagandists have 307 comrades, with professional qualifications of intermediate level or higher of 228/307, reaching 74.26%; advanced political theory of 22/307 comrades, bachelor's degree of 22/307 comrades (7.1%).

In general, the BCV and TTV team has been consolidated and improved to ensure the structure, quantity and quality are increasingly improved. In 2019, 198/437 people were classified as good and excellent, an increase of 12.4% compared to 2016. The content and methods of propaganda of BCV and TTV have been innovated in the direction of being fast, sensitive, closely following the actual situation at the grassroots level; enhancing the exchange and dialogue between BCV and cadres, party members and people; paying attention to receiving multi-dimensional information from bottom up, from top down and applying information technology and projectors to serve propaganda work.

On the other hand, to enrich the content of the BCV conference, in addition to current news, the Standing Committee of the District Party Committee has directed the departments, branches, and organizations at the district level to participate in propagating the results of activities of the branches, fields, new policies, etc. Periodically, the Standing Committee of the District Party Committee directly reports on the socio-economic development situation, national defense - security, and Party building work of the district. From 2016 to present, there have been 177 topics reported at the district-level reporter conference.

Comrade Truong Minh Cuong - Standing Deputy Secretary of Que Phong District Party Committee disseminated the socio-economic development situation at Long Khong village Party Cell, Muong Noc commune. Photo: Document

In addition, according to Mr. Tran Ngoc Que - Deputy Head of the Propaganda Department of Que Phong District Party Committee: The study and dissemination of the Party's directives and resolutions have been innovated in the direction of selecting appropriate content and forms for each target group. Specifically, the district has implemented the study according to the blocks (party, mass organizations; economic block; cultural and internal affairs block) assigning responsibility to the Standing Committee member of the District Party Committee in charge of direct dissemination.

For communes and towns, in addition to the centralized form, they also conduct learning in clusters of Party cells; proactively invite district-level reporters to disseminate the resolution. In many localities and units, the number of party members and cadres participating in learning and disseminating the resolution accounts for a very high percentage (reaching 96.8%). Some grassroots units have maintained a conference of grassroots reporters once a month, with quality such as the Party Committees of Kim Son Town, Thong Thu, Dong Van, Muong Noc, Cam Muon...

However, in the 22 basic targets of Project 02, there are still 07 targets that have not been met, including the target of high-level political level of the district-level, sectoral, mass organization and grassroots level CPVs; the university level of grassroots CPVs; the number of meetings of the district-level news club is not guaranteed. In addition, the capacity and working methods of a part of CPVs and TTVs are still limited. The quality of oral propaganda activities in some establishments is not high. The work of grasping the ideological situation, information, and public opinion of CPVs, TTVs, and social opinion collaborators is sometimes not timely...

Comrade Lu Dinh Thi - Secretary of Que Phong District Party Committee (center) listens to opinions of grassroots party members. Photo: Document

Therefore, Que Phong District Party Committee determined: Party committees at all levels, heads of localities, agencies and units must be responsible for building, managing and directing the activities of the BCV and TTV teams of their units, localities and sectors. In particular, focusing on training and fostering the expertise and profession for this team in a streamlined and compact direction to promote the role of "bridge" between the Party's will and the people's hearts, creating consensus and solidarity in carrying out political tasks in the locality./.