Prime Minister impressed with TH Group's nut milk products
(Baonghean.vn) - Visiting TH Group's booth at the Food & Hotel Asia 2018 Fair (Singapore) recently, Prime Minister Nguyen Xuan Phuc was quite impressed with the creativity in the TH true NUT milk product line that was just launched on the market last March.
During his official visit to Singapore to celebrate the 45th anniversary of diplomatic relations and the 5th anniversary of the strategic partnership between Vietnam and Singapore, Prime Minister Nguyen Xuan Phuc visited the Food & Hotel Asia 2018 Fair and spent time visiting Vietnamese booths, including the booth of TH Group, the only enterprise in the Vietnamese dairy industry attending the Fair.
 |
| The Prime Minister visited the booths at the fair. |
On this occasion, at the Vietnam - Singapore Economic Forum, under the witness of Prime Minister Nguyen Xuan Phuc, TH Group exchanged MOU on promotion and exhibition withSingapore Exhibition Services (UBM)
Food and Hotel Asia 2018 (FHA 2018)Have40 years of history of formation and development, attracting over 4,000 businesses from 70 countries and territories to participate. This giant fair spans 10 exhibition areas at Singapore Expo with an area of up to 119,500 m2, accommodating hundreds of thousands of visitors every day.Taking place from 24 to 27/4/2018, Food & Hotel Asia 2018is the largest food and hospitality industry fair in Asia.Here, TH Group's booth (10W3-01) stands out at the top of Vietnam's Pavilion.After the welcoming ceremony, Prime Minister Nguyen Xuan Phuc visited 14 Vietnamese booths at the Fair. Hearing the introduction of TH true NUT milk products of TH Group, the Prime Minister praised and was quite impressed with the creativity of this product line with the natural sweetness of dates (no refined sugar). The Prime Minister was also very interested in the new product line TH true MALT - a fermented drink from barley sprouts, expected to be launched by TH Group in mid-May 2018. The Prime Minister wished TH Group success in approaching large markets in the ASEAN region with creative products that are good for consumers' health.
Ms. Thai Huong, Vice Chairwoman of the Board of Directors, General Director of Bac A Commercial Joint Stock Bank, Founder and Investment Consultant of TH Group shared: These two criteria are also the highlights that help TH Group attract many strategic partners such as import-export companies, distributors and retail chains in Singapore, Malaysia, Philippines, Indonesia, China, Hong Kong. Currently, major distributors such as LVBEI Global Import, High Flyer International limited, Chop Nam Huat SDN BHD; DIMA ... all raise the issue of importing TH products.
 |
| TH Group representative introduced to the Prime Minister a new product line of fermented drinks from barley sprouts, TH true MALT. |
Special,Singapore's Sheng Siong and Seven Eleven supermarket chains have been exploring the conditions of price, method and cost of transportation to this market with the hope of having a diverse supply of dairy products for Singaporean consumers. Ms. Belinda Yeo, representative of Seven Eleven, said she was surprised by the scale of production and modern processing technology of TH true MILK. TH's products will make a big impression on Singaporean consumers because of their excellent taste and quality.
 |
| The Prime Minister was quite impressed with the new product TH true NUT of TH Group. |
FHA 2018 Fair is the place that most clearly shows the food consumption trend, in which natural, healthy, and wholesome foods are considered the highlight of all booths. At the Fair, food lines, vegetables, fruits, milk, etc. produced according to organic standards, without sugar are introduced in many areas, especially at the booths of American and Danish businesses. When coming to TH's booth, most customers highly appreciated that TH has products that lead this healthy consumption trend, including TH true MILK organic, TH true NUT nut milk with natural sweetness from dates, TH true Herbal produced entirely from organic herbs on TH's lush green farms.
 |
| Prime Minister Nguyen Xuan Phuc takes a souvenir photo at TH Group's booth |
At this year's FHA 2018 fair, the Vietnam Trade Office in Singapore coordinated with the Organizing Committee to build a separate exhibition area for Vietnamese businesses (Vietnam's Pavilion).14 businesses from different industries have made their mark on Vietnamese specialties. The Vietnam Pavilion not only helps businesses to be easily recognized at the fair but also facilitates the connection between Vietnamese businesses and businesses from other countries. For the first time participating in the fair, TH Group has created a new milestone in the process of "bringing Vietnamese milk to the world".
 |
| Ms. Thai Huong - founder and investment consultant of TH Group exchanged MOU with CEO of Singapore Exhibition and Services Company (UBM) |
According to the Rabobank Global Food and Agriculture Research Organization in 2017, Singapore is a country with a relatively high milk consumption per capita in the region - 62 liters/person/year and this number will continue to increase as awareness of the benefits of milk is increasing. Singaporean consumers are increasingly raising their health awareness, so the advantages of TH true MILK and TH true NUT products such as being produced entirely from nature and good for health will be of interest and welcomed by consumers of this island nation.
WithIndonesia, Malaysia markets... many importers are interested in Halal certification - pure products according to Islamic criteria. Mr. Venda Sim - Business Development Director of distributor DIMA - Indonesia shared that he found in TH true MILK the factors of quality, suitable production standards, close geographical location and especially Halal certification so he really wants to promote import activities soon.
