VietinBank Party Committee, Vinh City Branch: Consider corporate culture as the foundation for development

Affirming Vietinbank's brand and position

Mr. Vo Huy Ha - Party Secretary, Director of VietinBank - Vinh City Branch said: In recent years, the Party Committee of the unit has directed the successful implementation of the targets set by the 6th Congress, the material and spiritual life of workers has been increasingly improved, the unit has fulfilled its obligations to the State budget and actively participated in social security work. Party building work has been focused on, internal solidarity has been maintained, and mass organizations have been increasingly consolidated.

Vietnam Joint Stock Commercial Bank for Industry and Trade, Vinh City Branch - VietinBank Ben Thuy Transaction Office. Photo: Thu Huyen

By December 31, 2019, the average locally mobilized capital reached VND 3,450 billion, equal to 141% compared to the beginning of the term, outstanding loans were VND 4,078 billion, equal to 209% compared to the beginning of the term, with an average growth of 16%/year, achieving the target set by the Congress.

The Party Committee always closely follows the economic development orientation of the locality and the industry to direct professional activities. The loan structure has been shifted to focus on priority areas according to the policies of the Party and the State, such as: Development loans, rural agriculture, production loans, export business, loans for small and medium enterprises, fishing loans... Applying many large preferential credit programs to support development, implementing debt restructuring, waiving and reducing loan interest to share when customers encounter difficulties due to complicated developments of the market, natural disasters, epidemics... Continuing to apply modern technologies, new and convenient products to service activities such as: Trade finance, e-banking, cards, payment activities,... has helped shorten transaction time, limit cash payments, increase labor productivity, and promptly meet the increasing needs of customers.

In addition to communicating about VietinBank culture, the Branch has organized and participated in the contests "VietinBank cultural beauty", "elegant VietinBank staff good at banking" in the system of Vietnam Joint Stock Commercial Banks; selected and built a model for implementing VietinBank culture in the Customer Service Department. Each staff, party member and employee in the unit always imbues and spreads the core values ​​of VietinBank culture in work and daily life.

Cashiering activities. Photo: Thu Huyen

Along with doing well in business, social security is an area of ​​work that the Party Committee always cares for and focuses on. During the term, the unit has contributed to social security with a total amount of over 4.3 billion VND, deducting an average of 8 days' salary/1 staff/year to contribute to charity and humanitarian funds, thereby linking VietinBank's responsibility to share with the community with local Party committees, authorities and people.

Continue to improve market share and brand

The 2015 - 2020 term marks 25 years of construction and development. The Party Committee of the unit has united, overcome the difficulties and challenges of the economy and fierce competition of the market, and risen to affirm the stature and brand of VietinBank as "dynamic, creative, and effective". These are extremely important premises for the Party Committee to continue to strive to excellently complete its tasks in the coming term, actively contributing to the development of the VietinBank system and the socio-economic development of Nghe An province.
The Party Committee of VietinBank - Vinh City Branch aims to always adhere to the province's socio-economic development investment policy, the direction of the State Bank of Vietnam - Nghe An Branch and the orientation of the Vietnam Joint Stock Commercial Bank for Industry and Trade in restructuring and comprehensively innovating the operating model, aiming at international standards and practices, implementing sustainable business development, ensuring jobs and improving the lives of workers, fulfilling obligations to the State, increasing market share and brand of VietinBank. Strive to maintain the title of a strong and exemplary strong Party Committee, and outstanding strong unions.

The targets set by the Party Committee of VietinBank - Vinh City Branch for the 2020 - 2025 term are: Average annual growth for mobilized capital: 7-10%, for outstanding loans: 7-15%, for service revenue: 10-15%, for profit target: 10-15%, average income of employees: 10-15%. The bad debt ratio is controlled at below 1%.

Regarding Party building work, strive to achieve the title of "Well-fulfilling the tasks" Party Committee or higher; Grassroots Trade Union ranked as strong and excellently strong; Youth Union ranked as excellent or higher.

Transaction at VietinBank Vinh City branch. Photo: Thu Huyen

In particular, the unit will continue to promote and widely disseminate VietinBank's cultural contents, associated with the implementation of the 6-program competency framework: "Standardization, simplification, optimization, automation, personalization of responsibility and cooperation"; maintain the construction and replication of cultural model points at the unit; organize and participate in VietinBank's cultural competitions.
With detailed and specific goals and solutions, the Party Committee of VietinBank - Vinh City Branch is determined to quickly accelerate and successfully complete the set goals, continue to affirm itself as a reliable destination for customers, and a factor contributing positively to the strong development of the Nghe An Banking industry in particular, as well as the socio-economic development of Nghe An province.